GPWA Times Magazine Issue 1 at a Glance

Articles
The power of good relationships...
The GPWA's Rebecca Liggero gives affiliates and affiliate programs alike four tips for success in the online gambling world. »

Forums are your friends
The benefits of being a member and participating in industry forums cannot be overstated. »

New rules make WSOP promos tricky
The World Series of Poker will not accept third-party registrations from Internet poker rooms that accept U.S. players in real-money games, and is prohibiting operators and affiliates from utilizing WSOP logos and the terms "World Series of Poker" and "WSOP" in official promotions. »

NETeller aftershocks still being felt
Affiliates and online gamblers who saw up to $55 million frozen by the U.S. Department of Justice are waiting to see if and when they will receive their funds. »

Building a gambling empire
Fred Done got his start running bets for his father at just eight years old. Now, as the owner of BetFred, he's operating one of the largest and most successful online sportsbooks in the world. »

EGM's Game of the Month
Executive Gaming Monthly offers players the opportunity to purchase a casino game of the month, and affiliates can earn a commission on every package, every month. »

All game, no gamble
SkillGround offers players an opportunity to play real video games with other players in a secure, fair environment for real cash prizes. »

A matter of 'Perspectives'
The APCW's "Perspectives Weekly" videos are viewed on average more than 20,000 times a month. »

EU news roundup
The latest news out of Europe includes a landmark ruling against Italy by the European Court of Justice, a request for open competition in four countries by the European Commission, a proposed remote gaming tax of 15 percent in the U.K., and a crackdown on online gaming in Turkey. »

U.S. players struggling to deposit
In the post-NETELLER era, U.S. players have been forced to get creative to fund online gambling accounts. »
Affiliate Interviews
The GPWA's "mojo" says that she comes to the GPWA to surround herself with good people and to learn from the wealth of information available on the forums. »
Affiliate Manager Interviews

BrightShare is the affiliate program of the Jackpot Factory Group, and its affiliate manager, Lloyd Apter, says affiliates should focus on what they're good at and outsource the rest. »


Costa del Poker offers affiliates lifetime commissions between 25-45 percent, with GPWA members earning a minimum of 35 percent.  »


Roxy Affiliates has been in operation since 2002 and represents Roxy Palace and Casino Splendido. Affiliate Manager Nicole Fenwick says diversification of marketing and promotional efforts will lead affiliates to long-term success. »


Wager Junction's mission is to offer their affiliates outstanding marketing opportunities in online gambling, along with the ability to manage their marketing efforts via a user-friendly management platform and take an active role in addressing the challenges of affiliate marketing in the 21st century. »


Damian Stevens says affiliates are the heart of their business, and AWA's goal is to become the premier affiliate program in respect to true global integration of affiliate marketing. »


As an affiliate manager for Chipleader.com, Marcela says she works hard to develop relationships with affiliates to help build their business. »


The Casino Rewards affiliate program offers 35 percent commission to all affiliates, with no negative carryover. »


As the marketing manager for ReferBack, Grant Laubscher focuses on relationships, communication, support and providing a state-of-the-art product offering. »


Martyn Beacon says he loves the fast pace and the people and companies that populate the online gambling industry. »


Pierrick Leveque says his job at Virgin Games Affiliates is to make sure affiliates feel comfortable investing time and energy into promoting their brands. »


Jon Farrell started in the gambling industry as a croupier and says the best way to start a business relationship with an affiliate is to offer free beer, then talk shop at an industry gathering. »


Kerryn Frank says she loves the daily challenges she's presented with as an affiliate manager in the online gambling industry. »


Gustav Lipcsey says GNUF offers affiliates flexibility and customized solutions in terms of payment methods, marketing material and statistical reports. »


Claire Leighton says that maintaining personal relationships with business partners makes the working day nicer for everyone. »


Jon-Jon Keegan believes that keeping affiliates informed and providing unique and fresh content, as well as providing on-time payments, are of utmost importance for an affiliate program. »


Nadine Cassar works to build long-lasting relationships with affiliates through open communication and a continuous exchange of information. »
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