10 December 2008 GPWA Times Newsletter

GPWA TIMES December 10, 2008
GPWA Approved Portal seals hit new mark -- 600 and counting
We've reached another milestone - 600 sites now have the right to display the "GPWA Approved Portal" seal. Congratulations to the more than 100 newly approved sites (and their associated webmasters). The international adoption of this symbol of credibility and ethical behavior has been truly amazing. If you're a GPWA private member and would like to be a participant in the seal program, please pm CityGuard with the URLs of the sites that you would like to use the seal on.

New Affiliate Programs
The GPWA is excited to announce YoY Poker Affiliates as a new sponsor. They are pleased to be helping our industry grow as a new member of the GPWA community!

Industry News
Special video report: APCW looks at Grand Prive
J. Todd looks at the Grand Prive Casino Group's decision to shut down its affiliate program and eliminate affiliate commissions even though the group continues to run its casinos and profit from the player base built by affiliates.

Kentucky to block AP and UB players
The block will prevent Absolute Poker and UltimateBet players with Kentucky IP addresses from registering accounts, making deposits and transferring funds.

CashRake releases CPA and rakeback programs
Poker affiliate program CashRake has released CPA and rakeback commission options for promoting JamPoker.

Entraction and Income Access establish partnership
Income Access has signed a deal with the gaming software provider in order to provide affiliate marketing software to Entraction's clients.

Casino Tropez Mobile launches in Swedish and Italian
The mobile casino, which already supports English and Spanish, plans on adding more languages in the near future.

Cool Hand Online Poker joins Microgaming
The move gives all Cool Hand players the benefits of an even larger selection of online poker games and tournaments.

Income Access survey includes charitable donations
The affiliate marketing program is conducting a survey on the iGaming marketplace and will donate one dollar to the "One Laptop Per Child Foundation" for every completed survey.

ASA bans Paddy Power airline ad
The Advertising Standards Authority banned the Irish bookmaker's print ad that listed 14 airline companies and gave odds on which would go bust next.

Europa Casino unveils Christmas calendar
Each day leading up to Christmas, players can access the cash bonus calendar, culminating with the "12 Days of Christmas" extravaganza.

Poker pro Cliff Josephy leaves UltimateBet
The American player known as "JohnnyBax" told the TwoPlusTwo forums last weekend that he no longer has a relationship with the poker site.

APCW Perspectives Weekly -- Dec. 3, 2008
In this last week's edition of Perspectives Weekly, J. Todd reacts to the 60 Minutes piece that ran last week about the cheating scandals at Absolute Poker and UltimateBet.

Upcoming Conference

Affiliate Summit West 2009 (Las Vegas)Jan. 11-13, 2009
Affiliate Summit West 2009 (Las Vegas)
This three-day conference includes an exhibit hall with affiliate merchants, vendors, and networks, as well as multiple tracks of educational sessions and information from affiliate marketing experts.

GPWA Conference @ Affiliate Summit Las Vegas 2009 Jan. 13-14, 2009
GPWA Conference @ Affiliate Summit Las Vegas 2009
This conference features a day of networking at Affiliate Summit West in Las Vegas in addition to a great slate of GPWA Conference sessions and a party at the top of the Stratosphere.

International Gaming Expo (London)Jan. 27-29, 2009
International Gaming Expo (London)
This new show brings together the ICE and ICEi exhibitions to offer a world-class gaming show all under one roof.

Asian iGaming Congress & Expo (Macau)Feb 26-29, 2009
Asian iGaming Congress & Expo (Macau)
Asia's largest iGaming conference returns to the Venetian, Macau for three days of keynote speakers, sessions and networking opportunities.

CAC Amsterdam March 30-31, 2009
CAC Amsterdam
The Casino Affiliate Convention Amsterdam 2009 will focus on marketing and advertising the online gaming industry to Europe.
Did You Know?
The American Gaming Association spent $400,000 during the third quarter of 2008 to lobby for legislation that included regulating online gambling in the U.S.

Affiliate Program Sponsors

Meet The Affiliate
Kolbein Johnsen

Kolbein Johnsen is living proof that you don't need to be a gambler in order to be successful in the iGaming industry. The Norway native simply used his background in SEO and web design to become a full-time affiliate, despite the fact that his previous gambling experience consisted of buying a few lotto tickets.
Read the interview

Places I've Played
Places I've PlayedThe "Places I've Played" Facebook application lets players you refer share with their friends the online and land-based places where they've gambled. And when their friends visit the online gambling sites they mention, you earn affiliate revenue.
More Details

Join Our Groups
FacebookPlease join the GPWA Facebook group. It's a great place to network with affiliates and affiliate managers and keep up with all the latest news and updates from the GPWA.
Join now

LinkedInThe GPWA group in LinkedIn is a big help in networking with other GPWA members. It also identifies you as a GPWA member to other LinkedIn members.
Join now

How should affiliates respond to Grand Prive's decision to end affiliate commissions?
Last month, Grand Prive Affiliates announced it was closing and would stop paying affiliates. It also said that while the affiliate program was closing down, Grand Prive casinos would continue to operate with their existing player base. How do you think affiliates should respond to this decision?  View poll
Last week's poll results:  Do you participate in any poker-specific affiliate forums? View poll
From The Forums
New MessageWhat do affiliates look for in a new program?
HenrikGr writes:
I'm in the midst of building an affiliate program and want to make it as user friendly as possible for you affiliates. What I am wondering is what do you look for when choosing a program to work with? What feature is a must-have, and what is a luxury that you could live without?  read more
New MessageBlacklisting Grand Prive
New MessageGifts in the office
New MessageAffiliates not playing fair?
PRIVATE FORUM TOPICS (Not a Private Member, Upgrade Now!)
New MessageThinking big about Grand Prive
New MessageCantor and Red Lounge casinos
Featured Affiliate Program
BrightShare Network

BrightShare Network
BrightShare is the exclusive affiliate program of the Jackpot Factory Group. BrightShare guarantees professional and responsive support as well as accurate, in-depth and transparent reporting and stats. Connect yourself to the BrightShare Network today!
Visit BrightShare Network GPWA Details Page for more information.
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