GPWA Times Magazine - Issue 13 - June 2010

ternational awards for creativity and the owners were respected bymany industry professionals,” said Fleyshman. “I could havegonewithanobvious choice, like the CakeNetwork, but I knew thatwithEver- leaf Iwouldbe thepremiersiteon thenet- workand Iwouldgeta lotofhelp from the staff, sinceoursuccesswouldhaveadirect impact on their success.” It was a decision that many in the poker affiliate communityderided. “Everlead [sic] has theworst player reten- tion of any site I’ve ever worked with bar none,” wrote leporello in the Poker Affili- ate Listings forums. “Crap network, crap software, too many no-name skins being bought for$10ofwhichVictoryPokerwill just be another in a long line of fails. You canpolish your shit anddress it in a tuxe- do, but at theendof theday, it’s still shit.” VictoryPokerCEODanFleyshman callsEsfandiari“TheFace”ofhis newventure.And it’sa title that’s stuck to the32-year-oldpokerpro. Continued on page 44 The Face of Things to Come