GPWA Times - Issue 20 - March 2012

FROM THE GPWA FORUMS Jacob_Slotastic Wow, excellent feedback, everyone. Much appreciated! I think the best practice seems to be this: Introduction e-mail with a truthful subject line and one or two paragraphs asking if an affiliate would be interested in your brand. Then give them the option of responding however they prefer. Just go ahead and list your Messenger and Social links in the signature and wait for feedback. Some of the best new relationships for me have come from a simple e-mail and then a Skype call. #9 baldidiot (Private Member) I’m sure all of us get these kinds of e-mail all the time, and I have to admit that unless something grabs my attention in the first sentence it’s going in the bin. And to grab my attention you need to show me that it isn’t a mass e-mail that you send to everyone. The kind of thing that works well is something like . . . “I noticed in your thread on GPWA that you’re looking for Norwegian-language casinos . . .” Things like this: “We have an AMAZING new casino and we want to offer you 10000% rev share of a $1m CPA blahblahblah” = bin. #10 Zoorana (Private Member) I prefer e-mails. I’ll only add the AM to Skype when I’ve started working with them. (The types of) e-mail that I like and usually reply to are the ones that are short, simple and direct. One paragraph is enough, and please avoid the lengthy details of how good your program is. A template is a bit of a turnoff as I feel that it won’t make any difference if I were to reply or not. No personal touch there. The worst would be to get the same template e-mail when you didn’t reply to the first one. Sometimes I get three or four of the same e-mail. That’s awful and all it does is make me not want to reply. Ever. #12 xecutable (Private Member) The e-mail has to be very specific to me and to the niche of my website. Whenever I sense a general template, or a lie that they have looked around but yet they offer me a deal in another niche (exmp. poker, casino, etc.), I just don’t bother reading. Start the conversation the way you would start it if we met face to face in a conference of some sort. It’s very annoying to receive e-mails with something like this: “I saw that you don’t promote us. How does x.xx% of rev share sound? If you are interested pm me back.” There are no laws against being polite. And lastly, and this is an appeal to everyone: when you don’t like a deal, reply with something or anything. It’s normal for people to not reach a consensus, even after negotiations. A simple “Sorry we will pass on your deal” is enough. I can’t tell you how many managers just stop writing after you give them numbers, and on top of that, they asked for it. Of course everyone is free to do whatever they like, but I am pretty sure most private members here have the same criteria. #11