GPWA Times Magazine - Issue 27 - February 2014

GPWA AFFILIATE INTERVIEW SERIES Rogue sites ruin it for everyone and need to disappear When did you launch your sites? I start- ed in 2005 with a free hosted forum. This was also when I met Mike, my partner for life and business. In 2007 we were able to buy the domain and in 2008 we added a forum to it. We also bought some other domains, and started to work on them as well. Lately I haven’t been able to devote much time to the other sites, as BonusParadise Forum gets all my attention. We have ex- tensive plans for the future for our other sites though. As the saying goes, “Rome wasn’t built in a day.” How did you become involved in the in- dustry? I discovered online gambling and joined a gambling forum in 2004 where I became a member, and then a moderator. How long did it take for you to start earning money? I received my first af- filiate commission after running my free forum for three months. The earnings weren’t much, but it was a nice feeling. Your site is pro- moted as the most extensive online gambling guide available. Why do you believe this site is the player’s best source for Internet casinos, poker, bin- go and other games? My philosophy in life comes out in my work. I simply believe in good, honest people and wish to carry that over to my forum. I try, along with the staff I hire, to provide honest, thorough reviews so people know which casinos are the best places for them. We are gamblers ourselves, and before promoting any sites, we check out as many as possible to pro- vide truthful feedback. Things we look for include: How fast are withdrawals processed? How is customer support? Any negative feedback online? We also evaluate the software and ease of access for the player. We take a look at all aspects of casinos. In terms of traffic and player quality, why do you think has been so successful? Are you just talking about the earnings or members’ staying power? I consider BonusParadise. com successful in both categories. Being persistent, consistent and on the site ev- ery day provides our members with up- dated information. Trying to understand and help our members is a top priority. I truly believe in putting the members first. What prompted you to launch a site totally dedicated to Rival Gaming pow- ered casinos? Is the site still opera- tive? Rival is, in my opinion, not what we thought it would be when it began. We had many complaints from members who had been bonus banned, just because they got bonuses from different Rival ca- sinos. White-label Rival casinos shared a database. I didn’t like the fact that even if players got a bonus from one Rival or two, they would mainly be bonus banned from even the new ones. The idea of a shared database across the board for one soft- ware type is unnerving. Also there were some bigger winners on some Rival slots like Scary Rich, and so they decided to lower the maximum bet dramatically. The points mentioned led us to our decision to not promote Rival casinos anymore and therefore we sold that domain. You have sites in English, Dutch and German. Are you fluent in all three lan- guages? Do you speak any other lan- guages? And do you provide the con- tent for all your sites, or do you have some help from others? German is my native language. I learned English in school and I still learn English day by day in this in- dustry. I’ve been living in the Netherlands for seven years and therefore I can speak Dutch as well. Mike also speaks Dutch and English. All our staff speak English. Our moderators are fluent in several languages as well. They are dear friends and the soul of our forum; Ellis, Kotsy and Ardilla have been with BonusParadise for years. We all write our unique content in various languages, and the moderators are also there helping with the members’ questions andmuchmore. Outside of content, do you have others who work on your site as well? Yes, we have a team for coding and general website maintenance and just recently we hired Matt Janaway, who helps us with SEO and link building. I consider myself very fortu- nate to have found him. He is a wonder- ful, honest person with much knowledge. Describe your work environment. Do you work from home or in an office? If you work from home, how often do you get to see and interact with other peo- ple in the industry? Mike and I work from MARINA Bonus Paradise Age: 44 Hometown: Born and raised in Innsbruck, Austria Living in: The Netherlands Favorite Food: Seafood, Italian food and a real Wiener schnitzel Must Read Book: I don’t have a particular book in mind. My tastes vary from a good mystery novel to romance to even self-help books. Not one book stands out. Variety is the spice of life. Sites: GPWA Affiliate Interview Series