GPWA Times Magazine - Issue 41 - July 2018

Do you operate more or fewer sites now than you did a year ago? Comments from GPWA members: GPWA MEMBER POLL As affiliates, the number of sites we operate can vary. Some affiliates want fewer sites because they feel they are spread too thin and they want to evolve by putting greater focus on a smaller number of sites. Others want to grow by add- ing more sites, either to focus on new content areas or to provide a broader network from an SEO perspective. And, finally, there are those who believe they already have the right balance and can grow most effectively with all of their existing sites. In a recent GPWA poll, we asked our members whether they have more or fewer sites than a year ago, and it appears many of you are actively adding sites to your portfolio (41%). In fact, only 28% of our respondents said they are operating fewer sites than a year ago, while 31% said they operate the same number of sites. sweetbet PRIVATE MEMBER It’s hard enough to build, maintain and market one site, so I’ve significantly cut back on the number of sites that I actively work on. luckyga PUBLIC MEMBER Fewer for me. I’m cutting back and starting to go for quality over quantity. In the short term I may lose a few sales, but I’m looking at long-term potential. eenzoo PRIVATE MEMBER More, but I keep a strong focus on online casino. No sports, no financial or other luring traps. WinSpins PUBLIC MEMBER Have consolidated and operate a LOT less. At one point I had over 286 active websites, which was a nightmare to maintain . . . We’ll probably have a maximum of 30 active sites operational. To view the entire poll thread, or to view an entire archive of past GPWA member polls, visit gpwa.org/406. 41 % Operate more sites than a year ago Operate the same number as a year ago 31 % Operate fewer sites than a year ago 28 % W W W . G P W A T I M E S . O R G 12