GPWA Times Magazine - Issue 50 - August 2021

GPWA AFFILIATE INTERVIEW SERIES What’s your approach to SEO and draw- ing traffic to your sites? In the beginning, I hired an SEOagency. That was just toomuch money so then I started to do SEO on my own – the old traditional way – with content, backlinks and good keyword density. At some point, I found it difficult and time consuming to devote my spare time to my projects. I was looking around for other sources of traffic, like social media, mainly Facebook. I used to run four Facebook groups with nearly 100,000 members and did get a lot of retention and players/people converting from there. Unfortunately, it was only for six months, just before the hit of COVID-19. Luckily, I have made a stable base of players who are bringing me decent income. Over the last two years, I have concentrated onmy betting activity and helping people. What traits do you look for in an affiliate manager and affiliate pro- gram? At first, I go directly to the af- filiate managers and ask them as many questions as I can. It is the most im- portant thing, communication between people. If they are not responsive from the beginning and they just ignore you, what will happen when conversions and payments come? Then I research on my own about the pro- gram and bookie. Are they reliable enough? How and do they pay players and affiliates? Is it in a regular and friendly manner? about A little bit more Nedyalko P. He is 41 years old His favorite foods are Pizza, pasta, musaka, sarmi (traditional Bulgarian food) His sites are toppix12fix.com nedbets.com livemax.bet His favorite books are Catch 22, 1984, The Shining, The Gungslinger, Rich Dad Poor Dad He is living in his hometown Sofia, Bulgaria P izza photo by Alena Kazlouskaya/Shutterstock; Moussaka photo by siamionau pavel/Shutterstock; Pasta photo by ANTONIO TRUZZI/Shutterstock; Sarmi photo by Lika Mostova/Shutterstock; Sofia photo by Boyan Georgiev Georgiev/Shutterstock; G P W A t i m e s . o r g 54