GPWA Times Magazine - Issue 51 - November 2021

The peaks and valleys of the iGaming industry can be extreme and here at the GPWA we have most certainly experienced many of these highs and lows over the years. COVID-19 sent us all into one of those deep valleys, but as the world recovers from what has hopefully been a once-in-a-lifetime pandemic, our industry is back on the upswing. Newmarkets are beginning to open up around the world, bringing out a new pool of players. Live, in-person events are returning, albeit some with attendees required to wear masks and/or be vaccinated. Nonetheless, we are once again congregating, networking and reveling with new friends and old. And it feels great to be back! The “new normal” has created new challenges, as well as prime opportunities, and that’s the theme of the 51st issue of the GPWA Times Magazine. For our cover story, regular contributor Christina Thakor-Rankin breaks down the reasons behind some of the obstacles that now face us, with suggestions on how to not only overcome them, but turn them into a springboard for growth. Elsewhere, Lorien Pilling fromGlobal Betting and Gaming Consultants writes about the increased demand for crypto-gambling sites and what the future holds, while Tom Reaney from Blueclaw Media has an extensive breakdown of Google’s Core Web Vitals. For the first time since early 2020, we are thrilled to present a photo gallery from a live industry event with images from iGB Live! and iGB Affiliate Amsterdam. In addition to our other regular departments, we also present another Affiliate Interview Series featuring a pair of veteran GPWA members that know what it takes to survive and prosper in this ever-changing industry of ours, as well as Affiliate Manager interviews with folks from bet365 Partners and Boomerang Partners. This issue will be at SiGMA Europe in Malta, 16-18 November, and so will the GPWA, so please stop by our stand and say hello as we get back to our normal routine of attending live shows. Also, a reminder that a subscription to the GPWA Times Magazine is free – yes, FREE! To make sure you don’t miss another issue, simply visit GPWAtimes.org/subscribe/ to register. Michael Corfman Image by Visual Generation/Shutterstock iGaming Revival SUBSCRIPTIONS For a FREE subscription to the GPWA Times Magazine, visit GPWAtimes.org ADVERTISING To advertise in the GPWA Times Magazine, please e-mail: sales@gpwa.org Executive Director: Michael Corfman Program Director: Anthony Telesca Program Manager: Maria Florides Member Services: Richard Bard Marketing Director: Andrea Mullaney Managing Editor: Gary Trask Associate Editor: Dan Ippolito Designers: George Choi, Zoran Maksimovic´ LETTER FROM THE DIRECTOR 4

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