GPWA Times Magazine - Issue 52 - March 2022

AFFILIATE MANAGER INTERVIEW SERIES Chris Butler BC.GameAffiliates You were born and raised in Las Vegas and still live there today. Tell us what it’s like growing up in the gambling capital of the world. Do you think it’s a reason why you ended up working in the industry? Growing up in Las Vegas never felt very spectacular to me. I didn’t even put any thought into it until the first time I travelled across the country and realized that everyone I talked to was so amazed that I lived here. They all had outlandish assumptions about what life in Las Vegas must be like. My favorite question that I got asked a lot was, “What casino do you live in?” (Laughs). What they don’t realize is, the city of Las Vegas is huge. It’s 136 square miles of residential, commercial and industrial areas while the Strip, where all the casinos are, is one street that stretches four lineal miles. Then you have Downtown Vegas, which is a few small blocks where the older casinos are, and that’s it. Being born here is not uncommon. However, being a fourth generation Las Vegas native is something you don’t find every day. I can proudly make that claim thanks to my Great Grandma’s decision to give up on prospecting at her silver mine and take a chance at starting fresh in the brand new and fabulous Las Vegas. It’s safe to assume that the casino lifestyle runs in my blood. But is it the reason I ended up working in the industry? Ironically, I would have to say no. Our newest installment of affiliate manager interviews features two iGaming professionals that are most definitely “people persons” with compelling backgrounds. Here, they not only discuss how they got to where they are today and what their respective programs can do for affiliates, but also share their personal stories and outside interests. If you’re a webmaster seeking a new partnership, we’re sure you’ll agree after reading their respective stories that Chris and Denis are the type of managers you’ll want to do business with. Meet the Affiliate Managers Illustrations by bizvector/Shutterstock G P W A t i m e s . o r g 58

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