Bittersweet Memories from London As we sail into the second half of 2023 and present our second issue of 2023, it’s worth taking a look back at ICE London and iGB Affiliate London, which took place in February. Both conferences set attendance records and – as anyone who was there would likely tell you – the energy and excitement that filled the exhibition floors, learning sessions and networking parties was off the charts; the most exuberance I’ve witnessed at an industry event since pre-COVID, for sure. Moreover, at the annual iGB Affiliate Award ceremony, Clarion Gaming paid tribute to our late, beloved colleague, Maria Florides, who served as GPWA Program Manager before suddenly passing away last November. It was a true honor to stand before a room full of fellow iGaming industry professionals who had worked with Maria over the years, to share a few words about how much she was loved and propose a toast in her memory. Maria’s perpetual smile and everlasting energy was most certainly missed in London – and will continue to be going forward – but we take solace in the fact that dozens of people stopped by our stands at both ICE and iGB Affiliate to offer condolences and share a fond memory. Speaking of London, as part of this, our 56th edition of the GPWA Times Magazine, we share an extensive photo gallery that captures just some of the enthusiasm from the conferences. We also feature two new affiliate and two new affiliate manager interviews plus other regular “departments” including a forum exchange about competing with your own website, top ranked casino operator sites, and a new inductee into the APCWWall of Shame. Our cover story is about a hot-button topic that has permeated nearly every industry on the planet over the past year – the proliferation of artificial intelligence – and how it pertains to iGaming affiliate marketing. We also cover three more trending talking points for the affiliate industry – the advantages and disadvantages of crypto gambling, an explanation of Parasite SEO, and, of course, an analysis of the U.K. Gambling White Paper. In addition to being mailed to all of our existing subscribers, this issue is being distributed at iGB Live! in Amsterdam (11-14 July) and SBC Summit Barcelona (19-21 September). If you’ll be at either of these events, we hope you’ll stop by the GPWA stand and say hello. And remember, if you’re not already receiving the GPWA Times Magazine in the mail, it’s free! Sign up today by visiting GPWAtimes.org/subscribe/. Sincerely, Michael Corfman SUBSCRIPTIONS For a FREE subscription to the GPWA Times Magazine, visit GPWAtimes.org ADVERTISING To advertise in the GPWA Times Magazine, please e-mail: sales@gpwa.org ISSN 1941-9872 (print) ISSN 2834-2348 (online) Executive Director: Michael Corfman Program Director: Anthony Telesca Program Manager: Nicole Sims Member Services: Richard Bard Nancy Troy Editor-in-Chief: Gary Trask Associate Editors: Dan Ippolito Jarrod LeBlanc Designers: George Choi Zoran Maksimovic´ LETTER FROM THE DIRECTOR 4 G P W A t i m e s . o r g
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