GPWA Times Magazine - Issue 58 - February 2024

24 Departments 4 Letter from the Director • 8 By the Numbers • 10 Quotables • 12 GPWA Poll • 14 From the Forums 38 Photo Gallery • 52 GPWA Seals • 56 iGaming Directory Rankings • 58 Affiliate Interview Series 66 Sponsors • 68 APCW Wall of Shame • 70 Event Calendar ​The Affiliate Marketing Matchmaker Establishing lasting success in iGaming affiliate relationships involves some essential steps, much akin to the nuances of the dating process. 18 Charting New Horizons Clarion Gaming’s Stuart Hunter and Naomi Barton delve into the strategic reasoning and intricate decision-making involved in the relocation of ICE London, iGB Affiliate, and iGB L!VE. 46 TABLE OF CONTENTS Fast Track Your Affiliate Success Abandon the allure of “get rich quick” schemes and adopt these five strategies to propel your iGaming affiliate business. Strategizing for Success in LatAm iGaming affiliate marketing veteran Samantha Asensi provides key tactics for taking advantage of the blossoming Latin American market. 30 GPWAtimes.org 6

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