Last call for Amsterdam Welcome to the 59th issue of the GPWA Times Magazine! This issue will be distributed at iGB L!VE, 16-19 July, where more than 9,000 iGaming operators, affiliates, and other industry folks will gather in Amsterdam for a final time before the event shifts to London in 2025. In addition, we will have magazines available at SBC Summit 2024 in Lisbon, 24-26 September. As usual, the GPWA team will be in attendance at both events, so please stop by our stand and say hello if you plan to be at either conference. In the following pages, we present an array of content full of relevant insights, strategies, and trends geared to help your affiliate business flourish. Whether you’re a seasoned affiliate or just starting out, you won’t want to miss our cover story written by digital marketing whiz Milan Novakovic, who provides expert advice on how iGaming content writers should navigate legal nuances and regulatory challenges to maintain trust and credibility. Elsewhere, long-time friend of the GPWA Connie Burstin shares her wisdom on how affiliate managers can cultivate strong relationships with their affiliate partners, while gaming lawyer Melanie Ellis provides a comprehensive look at how the Gambling Act White Paper is reshaping the U.K. market, one year after its long-awaited release. And for those of you who are just starting out in the industry, be sure to check out our From the Forum thread, where some of our most experienced members gathered on the GPWA forums to offer advice about launching an affiliate business. Thankfully, this issue isn’t all strictly business! We also have included lively photo galleries from both iGB Affiliate London and SBC Summit North America, showcasing the energy and excitement of these record-breaking events held earlier this year. Finally, a reminder that a subscription to the GPWA Times Magazine is FREE. Sign up today by visiting GPWAtimes.org/subscribe/. You’ll be glad you did. Happy reading! Michael Corfman SUBSCRIPTIONS For a FREE subscription to the GPWA Times Magazine, visit GPWAtimes.org ADVERTISING To advertise in the GPWA Times Magazine, please e-mail: sales@gpwa.org Copyright © 2024 by the GPWA. All rights reserved. ISSN 1941-9872 (print) ISSN 2834-2348 (online) Executive Director: Michael Corfman Program Director: Anthony Telesca Program Manager: Nicole Sims Member Services: Richard Bard Nancy Troy Editor-in-Chief: Gary Trask Associate Editor: Dan Ippolito Designers: George Choi Zoran Maksimovic´ LETTER FROM THE DIRECTOR Photo by Alexey Fedorenko / Shutterstock 4
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