#1 iso2009 6 August 2024, 2:18 p.m. Public Member I have some traffic looking for match predictions, and the monetization success is quite low at the moment. I was wondering how to monetize it to the full potential. Any thoughts? “ Reply With Quote #2 chaumi 13 August 2024, 5:24 a.m. Private Member I think there have been a number of posts over the years saying prediction traffic is notoriously difficult to monetize, so this possibly won’t help anyway. But perhaps, instead of trying to monetize at point of arrival, you could try distributing/feeding the visitors to other pages. This would/might have threefold benefits: 1. Chance of conversion on the “alternative” page 2. Increased time on site 3. Multiple page views suggesting to search engines that you have valuable info around the core topic. The latter two obviously have the intent of getting more traffic and more options to monetize. Aside from that, if you could identify any visitor search intent (to the prediction pages) or related search intent that wasn’t purely just, “I want to know what the prediction is for x vs y and I have no interest in any other info,” then you may be able to work out how to satisfy that intent with some form of money-making info and/or increase the relevance of the prediction page to get more traffic for the potential money term(s). In other words, that means fully understanding why and how visitors are landing on those predictions and analyzing that data. “ Reply With Quote #3 iso2009 13 August 2024, 6:58 a.m. Public Member 90% of the traffic seem to have no other interest aside from the numbers/facts. It’s not about football predictions, either. I am keeping the stats in the low range now, I can go much deeper and with more interesting, useful and somehow unique stats. But as I said, by tracking how users interact with the site, it seems that all they need are the stats. Retention, time on site, interaction, pageviews - all of these are simply great. I tried my best to make good content, and I can still pump some more stats if needed. In terms of how the site is doing in search engines, it’s doing great and I have no worry it will go down because of thin content, poor engagement, etc. It might go down for other reasons, obviously, but not content related. So, in this aspect I am pretty relaxed. I guess the first and probably best option to monetize it would be to make the content (or the most important, valuable parts of it) available only for subscribers. The second option is a mix of what you said, and I am already doing most of it. “ Reply With Quote People likely come to your site already with their favorite sites in mind, so the goal should be to show them something more beneficial. GPWAtimes.org 15
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