SUBSCRIPTIONS For a FREE subscription to the GPWA Times Magazine, visit GPWAtimes.org ADVERTISING To advertise in the GPWA Times Magazine, please e-mail: sales@gpwa.org Copyright © 2025 by the GPWA. All rights reserved. ISSN 1941-9872 (print) ISSN 2834-2348 (online) Executive Director: Michael Corfman Program Director: Anthony Telesca Program Manager: Nicole Sims Member Services: Richard Bard Nancy Troy Editor-in-Chief: Gary Trask Associate Editor: Dan Ippolito Designers: George Choi Zoran Maksimovic´ LETTER FROM THE DIRECTOR 19 Years, With this 63rd edition, we proudly celebrate 19 years of publishing the GPWA Times Magazine. Alongside our forums, weekly newsletter, and engagement with members at industry conferences, the magazine has become a central way to share insights, spotlight trends, and strengthen connections across the GPWA community. Looking back, it’s remarkable to see how far we’ve come, and 2025 has been another fulfilling year of connection, conversation, and collaboration. Beyond delivering three more issues of the magazine, the highlight this year was meeting so many of you in person. From Barcelona to London to Lisbon, your energy and support continue to remind us why we do what we do. We are grateful for every handshake, every conversation, and every reader who makes this journey possible. And we look forward to seeing even more of you as we close out the calendar year by distributing this issue at G2E in Las Vegas (6–9 October) and at SiGMA Central Europe in its new home of Rome (3–6 November). Inside this issue, you’ll find a wide range of insights from industry leaders. Our cover story features Erica Anderson of Income Access, sharing “7 Steps for Affiliates to Negotiate Better Deals.” Adam Small of Third Planet Media emphasizes the power of focus and depth in building topical authority, while Rami Yermiya, founder of Dignotion, explores one of the year’s hottest topics — AI — with a thoughtful look at both its opportunities and risks for affiliates. We’re also pleased to showcase Q&As with GPWA member affiliates “CatalinAMG” and “dapbet,” along with an Affiliate Program Interview featuring Simon Westbury of 1xBet. Photo galleries capture highlights from iGB L!VE and SBC Americas, and, as always, the APCW Wall of Shame continues to shine a light on the less admirable side of our industry. As we wrap up the year, I want to thank you for making the GPWA — and the GPWA Times Magazine — part of your journey. Your support, feedback, and engagement over the years continue to inspire us and drive this community forward. Enjoy this issue — and here’s to finishing 2025 strong together. Sincerely, Michael Corfman P.S. A quick reminder: subscriptions to the GPWA Times Magazine are free. Don’t miss an issue — sign up today at GPWAtimes.org/subscribe/ One Community GPWAtimes.org 4
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