SBC Sum Fort Lauderdale came alive from 13-15 May as the betting and gaming industry gathered for the debut of SBC Summit Americas. Thousands of professionals from across North, Central, and South America gathered at the Broward County Convention Center for an event that combined the best of SBC Summit North America and SBC Summit Latinoamérica. Over 10,000 attendees explored hundreds of exhibitors on the show floor, including dedicated zones for the Affiliate Leaders Summit and Payment Expert Summit, while the conference program delivered more than 250 industry experts across five themed rooms covering leadership, compliance, payments, responsible gaming, and market trends across the Americas. “This edition was a proud moment for our team and a clear signal that the industry is ready for deeper, cross-regional collaboration,” said SBC Founder and CEO Rasmus Sojmark. “SBC Summit Americas was designed to connect worlds through gaming, and seeing it come together in Fort Lauderdale exceeded all expectations.” Beyond the conference halls, the event delivered other memorable moments: the SBC Leaders Summit for over 300 C-level executives, the SBC Hall of Fame ceremony honoring industry icons, the SBC First Pitch Americas startup competition won by Wager Games, and the debut of the INFINITY Florida closing party headlined by Grammy-nominated DJ Steve Aoki, who brought his signature energy to a jam-packed and frenzied DAER Nightclub at the Hard Rock Hotel & Casino. As the summit prepares to return to Fort Lauderdale from 8–10 June 2026, the photos on the following pages capture the energy, connections, and unforgettable moments that defined SBC Summit Americas 2025. Americ Barcelona photo by Sean Pavone/Shutterstock GPWAtimes.org 40
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