THE YEAR OF THE AI AGENT John Wright is an iGaming veteran with 25 years of industry experience. He has been a professional gambler, affiliate manager, affiliate, and now a creator of data analytics tools through NousViz and StatsDrone. AUc tsue aAl IALsiski es taann t This sounds obvious, but most people don’t do it. I had someone helping me with AI last year, and when they weren’t around to help, I tried to see if AI could help me. And it helped me with almost everything. AI helped me understand the nuances of using GitHub, get comfortable with my terminal commands, and get started with VS Code and connect Claude Code to it. When I was building sites using AI, it helped me debug everything, including the right Cloudflare settings. I would literally take screenshots of my problem and ask for help. So, my advice to you is to treat your AI chats as your real AI assistant. Stop going to Google for the answers. Claude, ChatGPT, Grok, and Perplexity are your new search friends. AI as Your Product Person I’ve seen many large affiliates grow by placing greater emphasis on product roles within their companies. This wasn’t an accident, but it was becoming one of the more important roles I saw in growing businesses like Game Lounge, Casino.org, and Better Collective. So, how is AI now your product person? The good news is you don’t need to hire a product manager to think like one. Take your problems, your half-formed ideas, your second-guessing, and put them in front of an LLM. I bounce between Claude, ChatGPT, and Grok depending on the question, with Perplexity for research. They’re all different and they’re all useful. I’ll be honest. I’m barely using Google anymore. Between parasite SEO clogging the results and an AI offering that hasn’t caught up, it’s hard to default to it the way I used to. Getting Started This article has a lot of topics, ranging from beginner to advanced. If you’re on the beginner side, start with the user-friendly tools and build from there. Claude Cowork is a good place to begin if you’ve outgrown the basic ChatGPT and Claude chat windows. It bridges the gap between asking questions and actually getting work done. If this article overwhelmed you, here’s the short version. Pick one thing this week. If you’ve never used AI for anything beyond writing, install Claude Cowork and spend an afternoon with it. If you’re already using AI daily, build one small agent that does one task you currently do manually. If you’re already deep into agents, connect your analytics and affiliate data sources into a central system so you can ask questions in plain English. The tools are here. The question is whether you’re going to use them. A year ago, I would have told you AI was interesting but not essential. Then Claude Code and OpenAI Codex got good at programming, and the ground moved. What used to take me weeks or months now takes under 30 minutes. GPWAtimes.org 32
RkJQdWJsaXNoZXIy NDIzMTA=