Departments 4 Letter from the Director • 8 By the Numbers • 10 Quotables • 12 GPWA Poll 14 From the Forums • 52 Affiliate Interview Series • 62 GPWA Sponsors 64 Affiliate Program Interview • 68 APCW Wall of Shame • 70 Event Calendar 44 TABLE OF CONTENTS 18 Prediction Markets and the Affiliate Advantage An emerging and controversial vertical is changing how operators reach younger players, and affiliates may be the channel best placed to educate users and scale it. Photo Galleries: iGB Affiliate Barcelona & SBC Summit Malta From a record-breaking return to Barcelona to Malta's largest edition yet, we capture the crowds, dealmaking, and moments that defined two standout weeks. 34 The Year of the AI Agent 2025 was about generating content faster. 2026 is about agents that take a goal, figure out the steps, and run the work while you sleep. A practical look at what affiliates can actually build today. 28 Trust Isn't a Feeling, It's a Discipline Affiliate partnerships eventually break down. What separates those who recover is a real framework for naming the breakdown and rebuilding trust across six clear domains. 22 GPWAtimes.org 6
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