GPWA Times Magazine - Issue 36 - October 2016
want to operate through affiliate channels. OEG Partners offers affiliates lifetime revenue share of 50% for the first three months, then 20-35% depending on number of new customers, with no neg- ative carryover. Why did OEG Partners decide on this commission model? We want to attract serious affiliate partners, and we are constantly working to grow our affiliate partner base. If every month revenue share is performance-based, then it keeps affiliates more hands-on, which will lead to a win-win situation for both parties with higher commissions. The OEG Partners affiliate program does not overwrite tracking cookies, so the earliest referrer gets credit for a new player. Some affiliates have pushed back on this in the GPWA fo- rums. How do you approach handling criticism from affiliates, either ones you currently work with or potential partners? Every criticism is very wel- come, because it keeps the quality of the brand balanced. When a suggestion or criticism from the affiliate is justified we will try to solve it ASAP. As for the cook- ies overwriting, we are already working toward changing the system so the last referrer will get the credit. OEG Partners recently became a GPWA Gold Sponsor. Why do you feel it’s im- portant to support the GPWA? How does a sponsorship help your organi- zation? Through our GPWA Gold Spon- sorship we receive exposure in the GPWA forum, which is a good place to commu- nicate publicly with potential worldwide affiliate partners and spread the word that OEG Partners is waiting for them. How do you ensure that payments are sent out on time? And when do your payments go out? We chose an affiliate platform partner wisely and partnered up with Income Access, which is a platform our affiliates love. All the payment pro- cedures are handled through this system, and statistics are updated seven days a week for quick and convenient tracking. OEG’s finance department handles the W W W . G P W A T I M E S . O R G 65
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