GPWA Times Magazine - Issue 39 - November 2017

The Bulgarian market is characterized by less traffic, but players deposit on a regular basis and they love gambling games, especially sports betting ones. AGE FACT SHEET HOMETOWN LIVING IN FAVORITE FOOD SITE 30 Plovdiv, Bulgaria Plovdiv, Bulgaria Mediterranean betenemy.com efirbet.com nostrabet.com silentbets.com MUST-READ BOOK Elon Musk: Tesla, SpaceX, and the Quest for a Fantastic Future , by Ashlee Vance get stronger. The drawback of the whole process is that it is difficult to find people who can translate or write high-quality reviews in a particular language. Sports betting can be a tough sector, especially when players are doing well. How volatile are your revenues from month to month? My experience shows that even if I lose a lot of my commissions and I am at a loss, players lose profits in the long run. Inmost cases, I’m recovering from my losses pretty quickly. As they say, the casino is always profitable. This is the case with sports betting, inmy opinion. In order to keepmy finances stable and to grow, I’m trying to generate more sign-ups. What makes your sites unique? How do you help them stand out from the com- petition? Our sites offer unbiased reviews written by experts in the field. I countmyself as such an expert because I have experienced the things I amwriting about. The reviews are very detailed, and below each one we have a comment section where our visitors canwrite. At our websites you can find bet- ting strategies, beginners’ guides and other useful information. Our websites also have very popular Facebook pages, where we regularly share football predictions.Another important element that contributes to the success of our sites is the SEO, which sticks entirely to the rules of Google. The speed of our sites is also very good, and we are currently implementing AMP (accelerated mobile pages) technology. How do you decide what sportsbooks to promote? At first we startedwithmore commercial bookmakers, but we know from experience that they are far from being the best. Over time, we found other sites where we tried betting options, casino games and bonuses. We are mainly interested in book- makers that meet the following criteria: Good customer support and care, good initial bonuses, more bettingmarkets, high odds and convenient payment methods. Do you bet on sports yourself? Person- ally, I do not bet often, and in the rare cases I do, I bet small amounts of money. I prefer online betting, because the odds are higher. I am a fan of PFC Botev 1912 – a team from my hometown, Plovdiv. How often do you get to see and interact with other people in the industry? Have you attended any conferences? Most of my contacts are online, with people from other countries. I do not keep in touchwith affiliates fromBulgaria. I found the GPWA forum, through which I manage to get in touch with a lot of people. The conferences I visit are on the topics of SEO, WordPress andmarketing. This year I plan to visit more international affiliate conferences. What traits do you look for in an affili- ate manager? How about in an affiliate program? For a manager, I look for a person who maintains regular contact with us and informs us about the innovations introduced into their system. For affiliate programs, we prefer programs that are proven and do not lie to their partners. We always check what’s on the internet before we join a program. We work with different brands, and their proposals are usually percentage of revenue share, progressive commission and CPA offers. What do you like about the industry? The main plus in the industry is that it is mainly online. I like that the market is immense and the number of bettors never diminishes, but on the contrary, it increases at a fast pace. In addition, in this business you have the opportunity to get lifetime commissions, work from home and be financially independent. What’s your preferred method of com- munication with affiliate managers? I prefer using Skype or e-mail, but when there is an issue we also communicate on the phone. You’re relatively new to our forums. What prompted you to join the GPWA? How has it helped you? The truth is that I learned about this forum a few years ago. I was registered, but I forgot my password and e-mail. I recently needed a registration for the Seal ofApproval, and I did not think I‘d like this forum somuch. Things changed the same day I found out that there are hundreds of topics discussed that I‘mquite competent in, and I‘mpleased to help other affiliates. I‘ve contacted some companies, and I‘ve learned a lot of new things about the affiliate business. 49 W W W . G P W A T I M E S . O R G