GPWA Times Magazine - Issue 44 - July 2019

about A little bit more Antti Alatalo He is 34 years old His site is His favorite food is massaman curry His favorite book is Rich Dad Poor Dad , by Robert T. Kiyosaki He is living in Malta His hometown is Tornio, Finland What’s the most difficult thing about running your sites? In all honesty, there’s no one specific aspect that’s the most difficult. There are obviously chal- lenges of all types that come with running a company, and they need to be managed efficiently on a regular basis. But these are problems to be solved, rather than big difficulties or issues. What’s the best thing about running your sites? As the whole company is based on SEO, we’re given a license to test different concepts and ideas. Obviously, it’s very satisfying to see positive results stem- ming from these, but even if they don’t, then we’ve learned something new. Besides the Jiu-jitsu, what (if any- thing) do you do to stay in shape – both physically and mentally? Per- sonally, I lift weights twice a week with a personal trainer, in the early morning before work. I started Brazilian Jiu-jitsu in 2009, and there’s been some wear and tear over the years because of it. By going to the gym, it really helps me feel healthier. At other times, I just like to go to the beach, play a round of golf, and spend time with my girlfriend or with my friends – just to take some time off from everything What did you dream of doing, both professionally and personally, when you were a kid? Professionally: I wanted to be a policeman. I even applied at a police school in Finland, but luckily I didn’t get in. Personally: I wanted to travel the world as much as I could. If you won $10 million playing the lot- tery tomorrow, what would you do? I’d invest 80% of the money in exchange-traded funds, and then I would use 15% to build a big fight sports center in Malta. With the rest of the money, I would take my family and friends on an epic holiday to Hawaii. If someone from out of town were visiting you, what’s the one place you’d definitely take them to see? I would take them to a picnic in Gjena Bay. It’s my favorite beach in Malta. What are your pet peeves? The 9 a.m. traffic inMalta – it just killsme everymorning! If you were stranded on a desert island, what three items would you take with you and why? 1. A knife – because you always need a knife when camping. 2. A Kindle – for reading books. 3. A bottle of good rum, like Zapaca – for a nightcap. If you could invite any five peo- ple, living or dead, to dinner, who would they be? Mark Cuban, Arnold Schwarzenegger, Tim Ferris, Rickson Gra- cie and Louis Theroux. Name three things that people reading this magazine don’t know about you. 1. I used to live in Thailand for 2.5 years, which is where I started my SEO career. 2. One of my guilty pleasures is to play NHL19 on the PS4 against my business partner Mika, although he beats me 8 out of 10 times. 3. My hometown is located in Lapland, Finland, where we get the Northern Lights regularly. Antti Alatalo | Proffa Tornio photo by Claudine Van Massenhove/Shutterstock; Malta photo by krivinis/Shutterstock; Massaman curry photo by up2pu/Shutterstock 61 G P W A t i m e s . o r g