GPWA Times Magazine - Issue 51 - November 2021

Illustrations by Thepanyo/Shutterstock #1 HQ Gambling 28 July 2021, 8:56 a.m. New Member Isn’t it better to put the time and effort into good content instead of a unique design? A unique design is not going to help you get new hits, but unique and good content is. Cookie cutter designs are working for a reason. Right? “ Reply With Quote #2 pircle 29 July 2021, 2:13 p.m. New Member Both design and content are important for internal and external optimization. “ Reply With Quote #4 ddm 29 July 2021, 8:53 p.m. Former Member Without good content, design will never matter because you will not get traffic. In outer space, nobody hears you scream. 1. Positive UX design bolsters your business’s reputation 2. Excellent UX design enhances customer loyalty 3. Great UX keeps visitors on your website longer It’s a freeroll. Originally Posted by chaumi “if you don’t get design/structure right (or at least as close to right as you can) at the start, you’ll very likely find it’s a lot harder/more time consuming to try and do that later”. ^ Truth. Plan before “doing.” Always have V1, V2, V3 in your mind if you change site architecture later on it will involve redirects which dampen page-rank flow somewhat, apparently. Originally Posted by HQ Gambling “Cookie cutter designs are working for a reason. Right?” They EXIST for a reason! Most often, affiliates with many sites to juggle, don’t want to have separate codebases, which can make updating tedious. #3 chaumi 29 July 2021, 5:20 p.m. Private Member Some elements of cookie cutter type designs obviously work and are worth using...but the strong suggestion would be to avoid looking exactly the same as 10,000 other sites and work on building some uniqueness in design/appearance/structure along with very strong content. So if you’re just starting out, yes, most time and effort is best placed into content, but if you don’t get design/structure right (or at least as close to right as you can) at the start, you’ll very likely find it’s a lot harder/more time consuming to try and do that later. “ Reply With Quote Some elements of cookie cutter type designs obviously work and are worth using... but the strong suggestion would be to avoid looking exactly the same as 10,000 other sites and work on building some uniqueness in design/ appearance/structure along with very strong content. 15 G P W A t i m e s . o r g

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