GPWA Times Magazine - Issue 54 - November 2022

GPWA AFFILIATE INTERVIEW SERIES in a matter-of-fact and user-friendly way, everything else will take care of itself. You have made nearly 6,000 posts in the GPWA forums since becoming a member in 2009. What do you enjoy most about being so active in the forums and how do you manage to stay so engaged over such a long period of time? First, I love what I do, which makes me want to be active in the forum and help share as much as possible on the forum. In addition, the GPWA forum is an excellent place to learn and enrich yourself with up-to-date knowledge about what is happening in the industry. There are a lot of affiliates like me (on the forums) that I can learn a lot from, ask questions, and help each other. Secondly, I also like the weekly videos of J. Todd from APCW, which help me a lot to stay updated on different and diverse topics. If a 25-year-old friend with no iGaming experience told you he or she was going to try and launch an iGaming affiliate site, what would your advice be? The friend needs to know what he is getting into. Because I still believe that it is possible to succeed in this business if you do it right, by focusing on a specific market or several individual markets, and manage your budget wisely. If you are prepared in advance for that, you’ll also need to have a lot of patience because at the beginning there are a lot of expenses and it takes time to see a real profit. What is the key to a successful working relationship between an affiliate webmaster and an affiliate program manager? The key is that the partnership should, first of all, be genuine. If the person standing in front of you treats you like his employee, then there is no room for successful cooperation. But in the end, it is about people, and if we manage to create an atmosphere of a common goal, because we all want to succeed and make a profit, then we can know that we are in the right direction. Unfortunately, there are many cases where there is no communication and there is no understanding of the unique needs of the affiliate, which very quickly leads to a lack of trust. The best thing is to set all the rules and terms in advance; before starting to work. Explain your expectations for this partnership, themanager, and the company he represents, put the summaries inwriting, and only then get going. What are your hobbies? What do you do when you are not working? I have three little kids so most of the free time is just being with them, playing with them and doing what they want. The rest of the time is left to playing the guitar, listening to history podcasts and watching TV series like “The Lord of the Rings: The Rings of Power” and “House of the Dragon.” If you could invite any five people, living or dead, to dinner, who would they be? I would invite only one person – King Solomon. He is known to be the wisest man in history, so he has all the answers I need. about A little bit more Oren Arzoni He is 43 years old His favorite foods are Salad, Pizza, Falafel His sites are and more He is living in his hometown Tel Aviv, Israel Images by StockStudio Aerials/Shutterstock; Phant/Shutterstock; vitals/Shutterstock; Viktoria Hodos/Shutterstock His favorite book is In Search of Lost Time by Marcel Proust ocreditor Quality of the content is important above all other factors. We believe that if you have up-to-date and comprehensive content and you present it in a matter-offact and user-friendly way, everything else will take care of itself. G P W A t i m e s . o r g 52