Anyway, as well as working in glamorous VIP casinos all over the world, I also sidelined, writing for a gambling magazine called Casino World. This magazine isn’t in operation anymore, but back in the day it was the premier publication for the gambling industry. I specialized in what I termed ‘human interest’ stories. Basically, mini biographies about people and places in the global gambling industry. Years later (I mean years and years later), my daughter did what I failed to do and took an education in journalism, copywriting and PR. As a result, I started a PR agency with a view of working with my daughter. The plan was to establish a global iGaming PR agency. Sadly, circumstances conspired against this idea and it was scrapped. Following this I fell into a long bout of depression and am probably only now coming out the other end. Recently I have been thinking about reigniting what I started, and giving PR another go. I have managed to come up with a whole new angle that nobody else is doing, so who knows? There are certainly elements of PR, especially digital PR, that are of massive benefit to a casino affiliate. The most obvious of these is copywriting, but SEO and building backlinks also play a part. You mentioned in a post in the GPWA forums back in July 2022 that you began a casino affiliate site as a hobby while you were unemployed, but it became so big that you lacked “the expertise to and resources to adopt” all of your time to it. Please tell us about this journey and where your affiliate business stands today. It is still kind of a hobby. I would love to be more serious about it but with no money coming in it’s hard to do this. What I need is people around me to help motivate me. The truth is that the work required is simply too much for one person. I would love to be involved in a partnership whereby I give up the rights to my existing sites in exchange for practical and financial help to drive the sites forward. I do understand that the U.K. market is already saturated and that the UKGC is regulating it more and more every day. But it’s what I know and what I feel most comfortable writing about. 51 GPWAtimes.org
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