GPWA Times Magazine - Issue 8 - April 2009

4. Link out, link out, and link out some more One of the best ways for poker affiliates to gain exposure for their sites and get new incoming links is to link out to other popular bloggers or Web sites. Most webmasters check their visitor logs on a monthly basis. If they see you linking to their site with a compliment or story of interest, there is a good chance they will reciprocate and link to you. Not only will this give you the value of new links, it will also provide you with great exposure in the poker affiliate and blogger world. If you look at the top 10 poker blogs, it is clear that they are all constantly linking out to other sites. As a blogger, you cannot be afraid if your traffic clicks out to another Web site or blog; this is all part of the game. 3. Be yourself Unlike most traditional static Web sites, a blog is the one area on the Web where you can truly be yourself and show your unique personality or thoughts on various subjects. Being yourself is one of the main elements in “building your brand.” For the most part, blog readers are looking for personality. If not, they would be reading Wiki-type sites and not blogs. If your regular readers feel as if they “know you,” they will be more than likely to continue to be loyal readers for years to come. Being yourself in your posts also engages new visitors much better than generic writing with no personality. Jeremy Enke is the CEO of Jeremy Enke’s Poker Affliate Listings (PokerAffiliateListings. com). Jeremy has dedicated over six years to the poker affiliate market, with an overall mission throughout this time of helping affiliate marketers reach their full potential and become more successful in this terrific industry. Jeremy has been involved in the poker affiliate industry since 2003. Founding the world’s largest poker affiliate community, followed by the world’s largest poker affiliate network, Jeremy likes to refer to himself as a self-proclaimed Certified Baller. Jeremy’s sense of humor and entrepreneurial spirit are second to none. 65 The Benefits of Blogging | GPWA Times