GPWA Times Magazine - Issue 54 - November 2022

It helped me a lot as an affiliate because I’m very familiar with a lot of gambling sites already and with other parts of online gambling, like payments, payouts, bonus offers, other kind of games, etc. It also helps a lot when reviewing gambling sites. You also spent time as an affiliate manger with bet365 so you know both sides of the street when it comes to the relationship between affiliate managers and affiliates. What do you think are some of the keys to making that relationship a profitable and lasting one for both sides? This is a very short answer but I believe it’s the only way to create a healthy and profitable relationship: Be fully transparent. What is it like working in the Australian iGaming market? The regulatory situation is not very good at the moment. I hope in the future the Australian government will be smart enough to just legalize the market, which will create a much better and safer situation for players. G P W A t i m e s . o r g Our approach is to deliver high quality content that fully suits the search intent of our users. This is the most important part of our strategy and is a continuous process. Because of this, it’s hard to say howmuch time we spend on SEO, basically because we are working on it every day. 47

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