19 December 2007 GPWA Times Newsletter

GPWA TIMES December 19, 2007
New Affiliate Programs
The GPWA is excited to announce ShareTheChili.com as a new sponsor. They are pleased to be helping our industry grow as new members of the GPWA community!

Industry News
Internet giants to pay $31.5 million over gambling ads
Microsoft, Google and Yahoo! have agreed to a combined $31.5 million settlement with the U.S. government for accepting ads promoting online gambling.

EU and U.S. reach deal in WTO case
Rather than allowing European online gaming companies into the American gambling sector, the U.S. will provide new trade opportunities in other areas.

U.K woman hits record Deal or No Deal jackpot
Emira B from West Yorkshire cashes in for a whopping £965,728 playing at JackpotJoy.com, bettering the previous mark by more than £330,000.

FirePay prepares for shutdown
The U.K.-based online payment processor stopped all deposits and transfers last week and is giving users until May 2008 to withdraw their funds.

Court imposes 'minor restrictions' on sportsbook
bwin Interactive Entertainment will be allowed to offer sports betting in Germany, except in the western part of the country.

PKR.com to offer $114,000 in prizes
Holiday Heaven promotion will feature 15 events and begins on Saturday, Dec. 22 with a $20,000-guaranteed tournament.

New Zealanders spending more on gambling
Statistics show an increase of 2.2% in the past year, bringing the total to more than $2 billion spent on 'racing and sports betting, lotteries and non-casino gaming.'

Upcoming Conference

International Casino ExhibitionJan. 22-24, 2008
International Casino Exhibition
Hundreds of exhibitors will be at ICE 2008, making it the best opportunity to find out about product developments and launches.

CAP Euro: LondonJan. 24-27, 2008
CAP Euro: London
CAP Euro is specifically designed to bring together the top affiliate minds in the internet gaming industry through intense networking and education.
Did You Know?
Google eliminated all online gambling advertising on its site in April of 2004.

Affiliate Program Sponsors

Affiliate Manager Interview

Tiger-loving Cedrik Caron discusses why treating webmasters well is the key to success for Hot Pepper Affiliates, the program's plans for 2008 and his plans to buy a plasma TV.
Read the interview

Are holiday promotions an important part of your marketing strategy?
There are holidays throughout the year, but December is one of the biggest months with both Christmas and Hanukkah. Holidays, religious or otherwise, are used as excuses for all sorts of promotions in the commercial world, and online gaming is no exception. How much effort do you put into promotions for online gaming based on holidays?  View poll
Last week's poll results: Where in the world do you live? View poll
From The Forums
New MessagePage Title and Page Description
VIPCardClub writes:
I have a question regarding Page Title and Page Description (assuming I'm correct in thinking this is the text that is shown on Google, etc.). How relevant is this for SEO purposes? Is it important to have keywords in the title and/or description? I currently have a site-wide Page Description for every page and I'm wondering if this should be amended for each page?  read more
New MessageHappy Holidays!
PRIVATE FORUM TOPICS (Not a Private Member, Upgrade Now!)
New MessageDo you talk to your players?
New MessageCAPTCHA, Turin, and KittenAuth
Featured Affiliate Program
Euro Partners
Euro Partners
Euro Partners features casino, poker and bingo brands to give your players the experience they are looking for. With 60% revenue share in your first month, let Euro Partners show you the meaning of partnership.
Visit Euro Partners GPWA Details Page for more information.
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