18 February 2009 GPWA Times Newsletter

Syntryx data now available to GPWA members
We're pleased to announce that we have partnered with Syntryx to provide some very interesting information to GPWA members. Syntryx provides data about websites to those involved in affiliate marketing, and many iGaming affiliate programs use information from Syntryx to find affiliates with which to work. GPWA members can now see much of the information Syntryx makes available to affiliate programs about their sites. I think the information is very interesting, and provides a lot of metrics about how your sites look to others.

Reorganizing the forums
Based on feedback from members, we've created a new forum dedicated to fun diversions like videos, music, jokes and other similar topics. We've also reorganized and restructured the order of forums within the public section of the GPWA Web site. Changes always have their good and their bad aspects. Hopefully the forum changes we made will be for the better overall. Please let us know what you think.

Check out our new forum for APCW videos
We've created a new forum within the GPWA dedicated to the APCW. Now all of the posts of new APCW Perspectives Tuesday and APCW Perspectives Friday videos are collected together in one convenient place. After all, with the APCW and GPWA being sister organizations, we figured it is only appropriate to create a little extra visibility for the APCW and the APCW videos here.

New forum for help with affiliate programs
We've created a new forum for private GPWA members to request help when a sponsor affiliate program has not responded to a request in a timely fashion. Normally private members can post requests for help in a sponsor program's forum, and an affiliate program representative will respond in a timely fashion. But sometimes requests fall between the cracks. This forum is a new way to help insure this type of situation is addressed.

British MPs want to ban gambling ads on Google
The Church of England and 40 members of Parliament want Google to stop advertising online gambling firms in the U.K.

Appeals court says Betcha.com is not gambling
Nick Jenkins, the founder of a person-to-person Internet betting exchange called Betcha.com, scored a huge victory when a Washington state appeals court ruled 2-1 last week that his site was not a gambling operation.

APCW Perspectives Tuesday -- Rogue's gallery
J. Todd is back in his office this week as he takes aim at industry rogues, including a media buyer and Grand Prive.

Bet Markets offering support, 'big picture' thinking
The opportunity to commiserate with peers and take a break to look at the larger picture are key parts of the March conference designed to focus on the needs of online and offline sportsbooks.

Superheroes joining CryptoLogic lineup
CryptoLogic has reached an agreement with Warner Brothers and DC Comics to bring Superman, Batman and a host of other comic book characters to its casinos.

Betfair takes home award
The U.K.'s biggest online betting company was named "Best Sportsbook Affiliate Program of the Year" at an industry awards show in January.



Feb 24-26, 2009
Asian iGaming Congress & Expo (Macau)
Asia's largest iGaming conference returns to the Venetian Macao for three days of keynote speakers, sessions and networking opportunities.

Feb. 24-25, 2009
GPWA Conference @ AiG (Macau)
This conference features free admission to the AiG Online Marketing Masterclass on Feb. 24 and to the AiG Exhibit Hall and a series of affiliate-oriented sessions on Feb. 25.

March 4-5, 2009
Bet Markets 2009 (Vienna)
The only conference focused on sportsbooks takes place this March in Austria and features 35 industry leaders addressing a wide variety of issues.

March 30-31, 2009
CAC Amsterdam
The Casino Affiliate Convention Amsterdam 2009 will focus on marketing and advertising the online gaming industry to Europe.