24 June 2009 GPWA Times Newsletter

GPWA TIMES June 24, 2009
GPWA including new details in sponsor listings
Each GPWA sponsor has a page on the site that includes information designed to help affiliates learn more about those programs, so more educated decisions can be made about working with them. In an effort to give affiliates more of this kind of data, we're adding new information to these individual affiliate program pages, including links to recent threads about the affiliate program, news stories about the program and recent payments received by affiliates from the program. For more information about these changes, follow this thread.

GPWA adds Forex forum
Foreign exchange trading (Forex) is a new affiliate market that's growing rapidly. A GPWA poll showed that a good portion of our members are interested in expanding into Forex. And because it is a relatively new vertical, we have added a new Forex Affiliate Marketing forum section to house general discussions about Forex and the Forex affiliate marketplace.

Earn United partying in Toronto
Earn United is throwing a Summer iGaming Party (Sip) in Toronto this Friday and wants you to attend. Admission is free, but you have to register to receive free drink tickets. Follow this thread for more details.

New Affiliate Programs
The GPWA is excited to announce eToro Partners as a new sponsor. They are pleased to be helping our industry grow as new members of the GPWA!

Industry News
PKR launches new Web site
A host of features have been introduced at the 3-D poker room, including a MyPKR section and a "Raise Your Game" strategy resource.

Three more plead guilty in BetOnSports case
The brother, sister and former personal assistant of founder Gary Kaplan pled guilty to felony racketeering conspiracy charges in federal court in St. Louis this week.

Harrah's thinks it can gain from online gambling
While the rest of the brick-and-mortar industry is divided on the issue of regulated online gambling, Harrah's has been a vocal supporter in recent months.

Perspectives Weekly on the wavering mass media
J. Todd talks about how the mass media's opinion of online gambling seems to be changing. He also updates the status of Barney Frank's bill and turns down a chance to play the lead role in a new motion picture.

Clarion closing U.S. office
Clarion Events has shut down its Clarion Gaming U.S. office as part of a reorganization and will be running all of its future events out of its London office.

New Titan players vie for sponsorship
One new player at Titan Poker will play on behalf of the room at the most exclusive events around the globe.

Prepaid debit cards get approval from GamCare
The Eclipse Prepaid MasterCard has launched a special landing page for customers wanting to deposit money into their gaming accounts.

Casino Club launches redesigned Web site
Ease of navigation and a bulked up payments and promotions page highlight the changes to Casino Club's new site design.

CryptoLogic announces agreement with BT
BT will protect CryptoLogic's global network infrastructure against downtime and will increase productivity.

Ivobank recruits Betsson as new merchant
The Scandinavian payment solution has added Betsson to its portfolio of top gaming merchants.

Virtue Fusion wins bingo award
Virtue Fusion Alderney captured the award for Best Bingo Software at the Online Bingo Summit last week in London.

Upcoming Conference

Summer iGaming Party (Toronto)June 26
Summer iGaming Party (Toronto)
The one-night event will include networking, cocktails, exotic models, ice sculptures and loads of entertainment. Start networking & establish relationships at the newly re-designed School Lounge. Admission is free, but you must register to receive your free drink tickets.

Affiliate Summit East (New York)August 9-11, 2009
Affiliate Summit East (New York)
This three-day conference includes an exhibit hall with affiliate merchants, vendors and networks, as well as multiple tracks of educational sessions covering the latest trends and information from affiliate marketing experts.
Did You Know?
More than half (53%) of the U.S. female Internet population participates in some type of social media at least once a week, according to the 2009 Social Media Study.

Affiliate Program Sponsors

Places I've Played
Places I've PlayedThe "Places I've Played" Facebook application lets players you refer share with their friends the online and land-based places where they've gambled. And when their friends visit the online gambling sites they mention, you earn affiliate revenue.
More Details

Join Our Groups
FacebookPlease join the GPWA Facebook group. It's a great place to network with affiliates and affiliate managers and keep up with all the latest news and updates from the GPWA.
Join now

LinkedInThe GPWA group in LinkedIn is a big help in networking with other GPWA members. It also identifies you as a GPWA member to other LinkedIn members.
Join now

TwitterWe invite you to follow us at twitter.com/gpwa where we will be posting interesting tweets on major news of interest to affiliates.
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Do you purchase links to your site?
Inbound links to a Web site are an important factor used by search engines to determine how high a page ranks in search results. Many webmasters pay other sites for inbound links because of that fact. What about you? Do you currently have any paid links to your sites? If you have paid for inbound links, how many current links do you have on that basis? View poll
Last week's poll results: Do you use video for affiliate marketing on the Web? View poll
From The Forums
New MessageGoogle and nofollow ...
greekhand writes:
I doubt Google can ignore the links with 'nofollow' even though it says that the percentage of links with nofollow is very small.. This is why: We all know how big Wikipedia is and we all know how hard is to put your links there and make them stay. If you were Google would you ignore that important information? If I were a search engine and I saw a link to page 'x' from a related page at Wikipedia, I would assume that this page was quality content and relevant. But Google says that it ignores it and won't pass any juice...That gives Yahoo and MSN and other search engines an advantage...I don't think Google, as big as it is, can ignore links with 'nofollow.'  read more
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