10 March 2010 GPWA Times Newsletter

GPWA TIMES March 10, 2010
The GPWA forums have gone mobile!
The GPWA forums can now be accessed directly through a mobile phone app. Platforms that support the app include the iPhone, Android, Nokia and Blackberry. The third-party application is free for read-only access to forums. The full version supports creating and replying to posts and private messages. For more details and to see pictures of the app in action, follow this thread.

Join the GPWA at CAC in Amsterdam in April
Amsterdam in April is the place to be for anyone involved in iGaming affiliate marketing. The Casino Affiliate Convention - the longest running event for iGaming affiliates - takes place this year on the 15th and 16th of April (Thursday and Friday) at the Grand Krasnapolsky Hotel. The GPWA and the APCW will have a stand at the show and Michael Corfman, J.Todd, Steven Corfman and Debbee Silverman will be there. We look forward to seeing you there. For more information on the conference, follow this thread.

New Affiliate Programs
The GPWA is excited to announce iGaming.Pro and Mediaplexa as new sponsors. They are pleased to be helping our industry grow as new members of the GPWA!

Industry News
Box24 Casino not adopting Rival changes
AffiliateWIDE e-mailed its affiliates earlier this month to tell them it would not adopt Rival's policy of charging affiliates for contributions to progressives.

Agenda finalized for CAC Amsterdam
The conference, which runs from April 15-16, is focusing strongly on SEO for online gaming.

Perspectives Weekly finds some troubling trends
J. Todd looks at some disturbing trends in online gambling regulations, from the EU to Canada to the U.S.

InterCasino literally going to outer space
The online casino is launching a promotion that will send one lucky player to suborbital space -- for real.

Harrah's enters online bingo market
Harrah's Interactive Entertainment has entered the bingo market with the launch of CAESARS Bingo Online.

Box24 launches exclusive Rival slot
Diamonds Down Under is a 15-line, five-reel slot machine set in Australia and is available only at Box24 Casino.

Crack the code at Intertops Casino
Intertops Casino is issuing decoder glasses for players to crack the code in its March Madness promotion.

Mr123 launches new slot games
The gaming and auction site is celebrating the launch by holding a Caribbean Cruise Leader Board Race for its players.

Red Flush presents the Lara Croft Bonus Adventure
The Lara Croft Bonus Adventure is 13-week quest whose first prize is a $20,000 all-expenses paid luxury cruise.

ImpulsePay provides mobile payment solution
ImpulsePay provides an alternative payment solution to Premium SMS or credit card payment for online gambling.

Beast Affiliates launches affiliate program
Beast Affiliates is launching its affiliate program for ShootJack Casino and Bingo Hour with a special promotion for Income Access affiliates.

Upcoming Conference

IGB Down Under (Australia)March 24-25
IGB Down Under (Australia)
iGB Down Under guarantees informative content about the Asian and Australian iGaming market, a new-look expo, the Affiliate Series of Poker and some of the best networking parties on the affiliate calendar.

CAC AmsterdamApril 15-16
CAC Amsterdam
CAC Amsterdam is one of the largest events in the iGaming industry. The show, which is in its eighth year, focuses on affiliate marketing and advertising for the online gambling industry.
Did You Know?
A study done by Practical Commerce reveals that 78% of online marketers use Facebook, while 75% use Twitter.

Affiliate Program Sponsors

Places I've Played
Places I've PlayedThe "Places I've Played" Facebook application lets players you refer share with their friends the online and land-based places where they've gambled. And when their friends visit the online gambling sites they mention, you earn affiliate revenue.
More Details

Join Our Groups
FacebookPlease become a fan of the GPWA on Facebook. It's a great place to network with affiliates and affiliate managers and keep up with all the latest news and updates from the GPWA.
Join now

LinkedInThe GPWA group in LinkedIn is a big help in networking with other GPWA members. It also identifies you as a GPWA member to other LinkedIn members.
Join now

TwitterWe invite you to follow us at twitter.com/gpwa where we will be posting interesting tweets on major news of interest to affiliates.
Join now

How do you use your mobile phone?
Mobile phones are becoming more sophisticated and the applications they provide are expanding daily. In fact we announced today the GPWA forums can now be accessed through a variety of mobile phone devices. So this week we thought it would be interesting to find out how folks use their mobile phones. Check off what you do with your mobile phone, and be sure to post how your use has changed over time, what type of mobile phone you use, and what you do with your phone above and beyond the items you can check off in this week's question. View poll
Last week's poll results: What type of bonus works best for you? View poll
Buzzy's World
The BuzzBuzzy has been hard at work this week chasing down the latest industry rumors and gossip. Here's a quick look at Buzzy's top finds:
New MessageHarrah's launches online bingo site
New MessageRumors swirl over Centrebet takeover
New MessageArmed robbery occurs at EPT Berlin
New MessageTiger Woods rejects $75 million offer from Paddy Power
From The Forums
New MessageBingo revenue
buzzman writes:

I am promoting a local affiliate program using mailings and banners. Untill recently I have never promoted bingo so I thought I'd give it a try. But I have no benchmark on what normal revenue per active player is.

Right now I am averaging 15 euros per player per month on a 25% rev share basis. Is this good, bad or ugly? And should I stay or try other programs? I have been searching the forums for this but can't find anything about it.

Thanks in advance for your help! read more

New MessageShould I avoid negative carryover (sportsbook) affiliate programs?
New MessageDoes using third-party reviews hurt rankings?
PRIVATE FORUM TOPICS (Not a Private Member, Upgrade Now!)
New MessageUsing gmail as a spam filter
New MessageWho sent this money?
Featured Affiliate Program
Rialto AffiliatesRialto Affiliates
Rialto Affiliates represents a single casino - Rialto Casino - and is therefore able to focus on maximizing profit for you as their affiliate. Rialto Affiliates is operated by experienced, professional managers dedicated to providing affiliates with first-rate service.
Visit Rialto Affiliates GPWA Details Page for more information.
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