17 March 2010 GPWA Times Newsletter

GPWA TIMES March 17, 2010
New edition of the GPWA magazine available next week!
The 12th issue of the GPWA Times magazine will be available at the iGB Down Under Conference in Sydney next week and at the Casino Affiliate Convention in Amsterdam in April. Our cover story was written by Gary Beal, who knows gaming-related SEO inside-out. We also have some terrific affiliate and affiliate manager interviews as well as a photo spread from the numerous parties we attended at the London Affiliate Conference. To preview the new issue, or to make sure you receive your own copy in the mail, follow this thread.

New Affiliate Programs
The GPWA is excited to announce Beast Affiliates, Jetbull Affiliates and Lock Casino Affiliates as new sponsors. They are pleased to be helping our industry grow as new members of the GPWA!

Industry News
Perspectives Weekly issues an invitation
This week J. Todd issues both an invitation and a challenge to Microgaming and eCOGRA. Also, industry news from Poland and Florida and we introduce a new APCW Member.

Casino Club adds two new innovative slot games
Casino Club has added the traditional fruit machine Twin Win and the adventure-filled Age of Vikings to its suite of games.

Groupe Partouche achieves eCOGRA accreditation
French online gambling company Groupe Partouche has achieved accreditation by the independent standards and player protection body eCOGRA.

Affiliate Club member wins weekend in St. Moritz
A lucky Affiliate Club member from Germany will be packing his bags for an extended ski weekend for two in St. Moritz, Switzerland after winning a winter promotion for affiliates.

CryptoLogic extends agreement with William Hill
The online casino software company has signed a new multi-year deal to license a suite of its most popular branded casino games to William Hill.

GTECH G2 introduces marketing CRM tool
GTECH G2 has introduced a new tool to its bingo platform that enables it to send communications to existing players.

Titan Poker launches new version of software
A streamlined Web site and new logo accompany the recent developments at the popular online poker room.

NeoGames signs agreement with Winnings Limited
NeoGames has reached an agreement with Winnings Limited to create the new scratch card brand, www.winnings.com.

Cake Poker launches WSOP satellites
Cake Poker's WSOP satellites come with no strings attached with players having a flexible list of terms and conditions.

Upcoming Conference

IGB Down Under (Australia)March 24-25
IGB Down Under (Australia)
iGB Down Under guarantees informative content about the Asian and Australian iGaming market, a new-look expo, the Affiliate Series of Poker and some of the best networking parties on the affiliate calendar.

CAC AmsterdamApril 15-16
CAC Amsterdam
CAC Amsterdam is one of the largest events in the iGaming industry. The show, which is in its eighth year, focuses on affiliate marketing and advertising for the online gambling industry.
Did You Know?
Facebook became the most popular site in the U.S. last week with 7.07% of all web traffic, surpassing Google. Traffic to Facebook increased 185% compared to the same week last year.

Affiliate Program Sponsors

Places I've Played
Places I've PlayedThe "Places I've Played" Facebook application lets players you refer share with their friends the online and land-based places where they've gambled. And when their friends visit the online gambling sites they mention, you earn affiliate revenue.
More Details

Join Our Groups
FacebookPlease join the GPWA Facebook group. It's a great place to network with affiliates and affiliate managers and keep up with all the latest news and updates from the GPWA.
Join now

LinkedInThe GPWA group in LinkedIn is a big help in networking with other GPWA members. It also identifies you as a GPWA member to other LinkedIn members.
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TwitterWe invite you to follow us at twitter.com/gpwa where we will be posting interesting tweets on major news of interest to affiliates.
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What are your thoughts on unjustified fixed-fee advertising?
GPWA member "tomgalanis" posed an interesting question in the forums last week. He points out that he has been increasingly met with unqualified demands of upfront advertising fees by affiliates who don't have the kind of traffic that warrants any kind of fee. He wants to know if other GPWA members feel threatened by this and who is to blame for this rising trend.  View poll
Last week's poll results: How do you use your mobile phone? View poll
Buzzy's World
The BuzzBuzzy has been hard at work this week chasing down the latest industry rumors and gossip. Here's a quick look at Buzzy's top finds:
New MessageMicrogaming launches Italian poker network
New MessageNevada may clamp down on relationships between casinos and Web
New MessageTiger's return brings out golf prop bets
New MessageReaction to Cryptologic's new deal with William Hill
From The Forums
New MessageNot converting and need some help!
Gamblerconnection writes:
I have recently started a new sports book site directed at the U.S. market. I have been running it since December of 2009. I have seen a huge amount of traffic with my February unique visits over 5,400 and with more than 150,000 hits overall. But I am not seeing any deposits or conversions. I could really use some help. I have been doing this part time since 2007, with very little income. I know there is money to be made but I am not seeing any of it. I am a quick study, but I need help! read more
New MessagePonder this complaint
New MessageLocalization or not?
PRIVATE FORUM TOPICS (Not a Private Member, Upgrade Now!)
New MessageWhich room converts best for you?
New MessagePlaces to sell domains
Featured Affiliate Program
Live Casino PartnersLive Casino Partners
Live Casino Partners specializes in the fast-growing live casino niche. Players will enjoy live games such as roulette, blackjack and many others. We offer generous three-tier compensation plans, fast payment and lifetime revenue from referred players.
Visit Live Casino Partners GPWA Details Page for more information.
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