27 April 2011 GPWA Times Newsletter

GPWA TIMES April 27, 2011
GPWA and APCW affiliates can win an iPad
The GPWA wouldn't be the community it is today without your involvement. As recognition and as a thank you to the community, we're very pleased to announce that we are giving away a brand new iPad to one lucky affiliate! Integra Partners is graciously sponsoring the prize. The deadline to enter is Saturday, May 14th, and the drawing will be held the following week. Follow this thread for more details.

New Affiliate Programs
The GPWA is pleased to announce Integra Partners as a new sponsor. They are pleased to be helping our industry grow as members of the GPWA.
Industry News
PokerStars begins to return funds to U.S. players
PokerStars has made arrangements with a U.S. bank to begin returning player funds to former customers in the U.S.

PPA steps up online poker legalization fight
The Poker Players Alliance is using Facebook, MySpace, Twitter, YouTube and Flickr to get its message out to its members and to Congress.

Gambling and the Law: Black Friday - A Step Too Far
Professor I. Nelson Rose said the U.S. Department of Justice overstepped its bounds by seizing the domain names of PokerStars, Full Tilt Poker and Absolute Poker.

Absolute Poker pledges to return funds
Absolute Poker says "refunds to U.S. players are an immediate and pressing concern."

Perspectives Weekly: Black Friday special edition
J. Todd breaks down the Department of Justice's online poker indictments, including how they did it, who helped them and if players will be getting their money back.

William Hill sees strong first quarter performance
William Hill's online net revenue increased by 26 percent in the first quarter of 2011.

Fairway Charity Golf Open announces more sponsors
The Fairway Charity Golf Open has confirmed that FremantleMedia Enterprises and CalvinAyre.com are official sponsors of the event.

G2E Asia to explore key gaming issues
The Global Gaming Expo Asia will take place at the Venetian Macau June 7-9 and will explore the top issues affecting the Asian gaming market.

iGaming Business partners with Global Gaming Expo
iGaming Business, the organizer of the iGaming Super Show, has reached a marketing agreement with the G2E.

Affiliates can now promote Betfred's mobile platform
The Betfred mobile betting platform is integrated with affiliate tracking software from Income Access.

Casino Club produces major TV spot
Casino Club is ready to celebrate its 10-year anniversary and has produced a TV spot for two million euros.

Player scoops major jackpot at King Solomons Casino
A Greek casino player won 109,712 euros on the Great Blue slots game at King Solomons Casino.

EntwineTech signs agreement with Victor Chandler
EntwineTech will provide live dealer casino software to the Victor Chandler Group.

Upcoming Conference

iGaming North America Spring Conference (Las Vegas)May 3-4
iGaming North America Spring Conference (Las Vegas)
iGaming North America is an inaugural networking and educational event designed to introduce land-based gaming businesses of North America to the global iGaming industry.

EGR Live 2011 (London)May 3-4
EGR Live 2011 (London)
EGR Live 2011 is the premier live event for the iGaming industry, offering a unique blend of educational seminar content, leading suppliers and essential networking and meetings.

Global iGaming Summit & Expo (San Francisco)May 17-19
Global iGaming Summit & Expo (San Francisco)
GIGSE will bring together senior executives and decision-makers to discuss how to take advantage of the emerging North American iGaming market.

iGaming Super Show (Dublin)May 24-26
iGaming Super Show (Dublin)
The aim of the iGaming Super Show is to provide a meeting place for the whole industry, whether you are a vendor, media, affiliate, operator or regulator.
Did You Know?
According to PokerScout.com, the only top-10 poker room or network in terms of liquidity that accepts U.S. players is the Merge Network, which ranks 10th.

Affiliate Program Sponsors

Places I've Played
Places I've PlayedThe "Places I've Played" Facebook application lets players you refer share with their friends the online and land-based places where they've gambled. And when their friends visit the online gambling sites they mention, you earn affiliate revenue.
More Details

Join Our Groups
FacebookPlease join the GPWA Facebook group. It's a great place to network with affiliates and affiliate managers and keep up with all the latest news and updates from the GPWA.
Join now

LinkedInThe GPWA group in LinkedIn is a big help in networking with other GPWA members. It also identifies you as a GPWA member to other LinkedIn members.
Join now

TwitterWe invite you to follow us at twitter.com/gpwa where we will be posting interesting tweets on major news of interest to affiliates.
Join now

How much more revenue would you have if all cross-marketing tracked back?
Lately affiliates have increasingly scrutinized activities they consider to be cross-marketing where they are not credited. From a revenue measurement perspective, a typical affiliate view is that any revenue from a sign-up at a property featured in a mailer or on a website a player is visiting because of a relationship started by the affiliate that is not tracked back to the affiliate is revenue lost due to untracked cross-marketing. How much larger do you think your revenue would be if you received all of that extra cross-marketing revenue? View poll
Last week's poll results: How does the withdrawal of major poker sites from the U.S. affect your revenue? View poll
Buzzy's World
The BuzzBuzzy has been hard at work this week chasing down the latest industry rumors and gossip. Here's a quick look at Buzzy's top finds:
New MessagePokerStars begins returning funds to U.S. players
New MessageNate Silver breaks down the Black Friday indictments
New MessageCaesars CEO: Legalize online poker in the U.S.
New MessageThe GPWA hosts an online poker podcast
From The Forums
New MessageCommonly requested brand logo sizes
eaton2003 writes:
What are the common sizes of brand logo's requested by affiliates, as well as icons? I am trying to create the BetOnline logo in a variety of different sizes for affiliates to use. read more
New MessageAffiliate programs that offer video content
New MessageGoogle placement of pages with similar permalinks
PRIVATE FORUM TOPICS (Not a Private Member, Upgrade Now!)
New MessageSingle property programs
New MessageProfessional templates/Wordpress themes
Featured Affiliate Program
BetUS PartnersBetUS Partners
BetUS Partners offers anywhere from 25 to 35 percent commissions. The user-friendly site features an array of marketing tools, and the online stats and reporting section allows partners to keep track of players, activity, commissions and more.
Visit BetUS Partners GPWA Details Page for more information.
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