27 April 2011 GPWA Times Newsletter
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April 27, 2011 |
In this issue: Lost revenue from cross-marketing | Brand logo sizes | Featured Program: BetUS Partners
 GPWA and APCW affiliates can win an iPadThe GPWA wouldn't be the community it is today without your involvement. As recognition and as a thank you to the community, we're very pleased to announce that we are giving away a brand new iPad to one lucky affiliate! Integra Partners is graciously sponsoring the prize. The deadline to enter is Saturday, May 14th, and the drawing will be held the following week. Follow this thread for more details.  The GPWA is pleased to announce Integra Partners as a new sponsor. They are pleased to be helping our industry grow as members of the GPWA. PokerStars begins to return funds to U.S. playersPokerStars has made arrangements with a U.S. bank to begin returning player funds to former customers in the U.S. PPA steps up online poker legalization fight The Poker Players Alliance is using Facebook, MySpace, Twitter, YouTube and Flickr to get its message out to its members and to Congress. Gambling and the Law: Black Friday - A Step Too Far Professor I. Nelson Rose said the U.S. Department of Justice overstepped its bounds by seizing the domain names of PokerStars, Full Tilt Poker and Absolute Poker. Absolute Poker pledges to return funds Absolute Poker says "refunds to U.S. players are an immediate and pressing concern." Perspectives Weekly: Black Friday special edition J. Todd breaks down the Department of Justice's online poker indictments, including how they did it, who helped them and if players will be getting their money back. William Hill sees strong first quarter performance William Hill's online net revenue increased by 26 percent in the first quarter of 2011. Fairway Charity Golf Open announces more sponsors The Fairway Charity Golf Open has confirmed that FremantleMedia Enterprises and CalvinAyre.com are official sponsors of the event. G2E Asia to explore key gaming issues The Global Gaming Expo Asia will take place at the Venetian Macau June 7-9 and will explore the top issues affecting the Asian gaming market. iGaming Business partners with Global Gaming Expo iGaming Business, the organizer of the iGaming Super Show, has reached a marketing agreement with the G2E. Affiliates can now promote Betfred's mobile platform The Betfred mobile betting platform is integrated with affiliate tracking software from Income Access. Casino Club produces major TV spot Casino Club is ready to celebrate its 10-year anniversary and has produced a TV spot for two million euros. Player scoops major jackpot at King Solomons Casino A Greek casino player won 109,712 euros on the Great Blue slots game at King Solomons Casino. EntwineTech signs agreement with Victor Chandler EntwineTech will provide live dealer casino software to the Victor Chandler Group.   May 3-4iGaming North America Spring Conference (Las Vegas) iGaming North America is an inaugural networking and educational event designed to introduce land-based gaming businesses of North America to the global iGaming industry.  May 3-4EGR Live 2011 (London) EGR Live 2011 is the premier live event for the iGaming industry, offering a unique blend of educational seminar content, leading suppliers and essential networking and meetings.  May 17-19Global iGaming Summit & Expo (San Francisco) GIGSE will bring together senior executives and decision-makers to discuss how to take advantage of the emerging North American iGaming market.  May 24-26iGaming Super Show (Dublin) The aim of the iGaming Super Show is to provide a meeting place for the whole industry, whether you are a vendor, media, affiliate, operator or regulator. |
 According to PokerScout.com, the only top-10 poker room or network in terms of liquidity that accepts U.S. players is the Merge Network, which ranks 10th.
    The "Places I've Played" Facebook application lets players you refer share with their friends the online and land-based places where they've gambled. And when their friends visit the online gambling sites they mention, you earn affiliate revenue.More Details    Please join the GPWA Facebook group. It's a great place to network with affiliates and affiliate managers and keep up with all the latest news and updates from the GPWA.Join now  The GPWA group in LinkedIn is a big help in networking with other GPWA members. It also identifies you as a GPWA member to other LinkedIn members.Join now  We invite you to follow us at twitter.com/gpwa where we will be posting interesting tweets on major news of interest to affiliates.Join now |
How much more revenue would you have if all cross-marketing tracked back?
Lately affiliates have increasingly scrutinized activities they consider to be cross-marketing where they are not credited. From a revenue measurement perspective, a typical affiliate view is that any revenue from a sign-up at a property featured in a mailer or on a website a player is visiting because of a relationship started by the affiliate that is not tracked back to the affiliate is revenue lost due to untracked cross-marketing. How much larger do you think your revenue would be if you received all of that extra cross-marketing revenue? View pollLast week's poll results: How does the withdrawal of major poker sites from the U.S. affect your revenue? View poll
Lately affiliates have increasingly scrutinized activities they consider to be cross-marketing where they are not credited. From a revenue measurement perspective, a typical affiliate view is that any revenue from a sign-up at a property featured in a mailer or on a website a player is visiting because of a relationship started by the affiliate that is not tracked back to the affiliate is revenue lost due to untracked cross-marketing. How much larger do you think your revenue would be if you received all of that extra cross-marketing revenue? View pollLast week's poll results: How does the withdrawal of major poker sites from the U.S. affect your revenue? View poll
Buzzy has been hard at work this week chasing down the latest industry rumors and gossip. Here's a quick look at Buzzy's top finds:
PokerStars begins returning funds to U.S. playersNate Silver breaks down the Black Friday indictmentsCaesars CEO: Legalize online poker in the U.S.The GPWA hosts an online poker podcast
FEATURED PUBLIC FORUM THREADCommonly requested brand logo sizes
eaton2003 writes:
What are the common sizes of brand logo's requested by affiliates, as well as icons? I am trying to create the BetOnline logo in a variety of different sizes for affiliates to use. read more
OTHER PUBLIC THREADSAffiliate programs that offer video contentGoogle placement of pages with similar permalinks
PRIVATE FORUM TOPICS (Not a Private Member, Upgrade Now!)
Single property programsProfessional templates/Wordpress themes
Commonly requested brand logo sizes eaton2003 writes:
What are the common sizes of brand logo's requested by affiliates, as well as icons? I am trying to create the BetOnline logo in a variety of different sizes for affiliates to use. read more
OTHER PUBLIC THREADS
Affiliate programs that offer video contentGoogle placement of pages with similar permalinksPRIVATE FORUM TOPICS (Not a Private Member, Upgrade Now!)
Single property programsProfessional templates/Wordpress themes 
BetUS PartnersBetUS Partners offers anywhere from 25 to 35 percent commissions. The user-friendly site features an array of marketing tools, and the online stats and reporting section allows partners to keep track of players, activity, commissions and more.
Visit BetUS Partners GPWA Details Page for more information.
ISSN:1941-9880 Copyright © 2001-2011 Gambling Portal Webmasters Association. All rights reserved.
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