22 March 2017 GPWA Times Newsletter

GPWA Times Magazine: A call for transparency
In the new issue of the GPWA Times Magazine, Vin Narayanan says that if the iGaming industry hopes to thrive moving forward, operators need to start providing hard data regarding player complaints and financials. Consumer protection is key, and online gaming industries have a long way to go to inspire confidence.

New Affiliate Programs
The GPWA is pleased to welcome Mr Green Affiliate Program and IncomeGiants as new sponsors. They are pleased to be helping our industry grow as members of our community.
Industry News
APCW: Affiliate Edge rumors and facts
Rumors are swirling about the big shakeup at Affiliate Edge, and J. Todd has the details. Plus, former Amaya Gaming CEO David Baazov is back in the news.

Earn a 25% reload bonus at bet365 Games
On 25 and 26 March, players can deposit 20 pounds or more into their accounts to receive a bonus of up to 100 pounds.

EnergyBet withdraws from Polish market
After recent developments in the country, EnergyBet will cease to offer its services to customers in Poland, effective 1 April 2017.

Codeta undergoes major rebranding
The operator has rolled out a new logo and site layout that will strengthen its position as a live dealer site.

Slotegrator to give away free tickets to Betting Trends Forum
The company is holding a prize draw and will give away two tickets to the Moscow-based conference.

NetEnt announces Jungle Spirit: Call of the Wild slot
The five-reel, jungle-themed slot features 243 ways to win and a brand-new feature known as Butterfly Boost.

NYX reports 36% increase in bets at Cheltenham Festival
Over 35 million sports bets were placed during the event through the OpenBet platform, an increase of 4.5 million compared to 2016.

Kiron Interactive secures expansion into Argentina
After agreeing to a six-year deal with Impresora Internacional de Valores S.A., Kiron will offer its portfolio of horse, greyhound and motor racing to South America.

iSoftBet adds Genii content to GAP
Video slots from the U.K.-based developer, including Spin16 games, are now available to operators using iSoftBet's Game Aggregation Platform.

Veikkaus goes live with Playtech poker network
The Finnish gaming brand has joined up with Playtech and launched a joint poker network using liquidity from both Finnish and Austrian player bases, an industry first.

Microgaming joins GSA Europe as Platinum Member
The Isle of Man-based software supplier joined the organization a few weeks after it was formally created.

IWG teams up with Nektan
The company's portfolio of instant win games will be made available via Nektan's RGS.

Playtech launches 500,000 pound casino cash giveaway
The casino promotion will run across the company's network for 28 days to celebrate the release of new games in 2017.

Upcoming Conference

Nordic Affiliate Conference6-7 April, 2017
Nordic Affiliate Conference
The Nordic Affiliate Conference will take place in Stockholm and is expected to bring together key affiliates, media agencies, advertising networks and operators working within the region.

Affiliate Grand Slam27-28 April, 2017
Affiliate Grand Slam
The organizers behind SiGMA are packing up and heading to charming Tallinn, in the Baltics, for two nights of quality entertainment and networking restricted to 200 quality affiliates and five operators.
Did You Know?
25- to 34-year-olds are the most likely to bet on eSports, making up 44% of participants, according to a report from the U.K. Gambling Commission. 35- to 44-year-olds follow close behind, at 22%.

Affiliate Program Sponsors

Meet The Affiliate

After searching for a more transparent platform, this affiliate started his site to help players avoid unscrupulous operators.
Read the interview

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What is the bounce rate for your main site?
It is complicated to achieve a low bounce rate, especially for affiliates that rely on organic search traffic, and whose goal is to send that traffic to an online gaming site in the hope of earning affiliate revenue as rapidly as possible. What is the bounce rate on your main site, and what are your thoughts about bounce rates? And if you have any interesting stories about traffic to your site, be sure to share them as well. View poll
Last week's poll results: What is your favorite web browser? View poll
From The Forums
New MessageSome questions about affiliate marketing
Irefutabilul writes:
How do today's affiliate programs track mobile traffic? Though my mobile traffic is better, registrations and real money players have dropped off. Is affiliate marketing half-dead? There's no "middle class" here anymore -- you're either a big affiliate making a lot, or a small one and shouldn't bother doing it at all. And, lastly, do affiliates have a voice at all? There don't seem to be any centralized efforts to boycott affiliate programs that have abusive terms. Any answers are appreciated. read more
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