28 April 2021 GPWA Times Newsletter

The art of link building
In a recent edition of the GPWA Times Magazine, Emily Garner from Blueclaw explains that now, more than ever, affiliates and operators need to employ a strategic marketing and link building strategy.

Industry News
APCW Interview: Partners.io interview
J. Todd speaks with Medina Bada from the Partners.io affiliate program about the many benefits for webmasters who choose to work with them.

APCW Perspectives: The Football Index demise
The U.K. Government is set to investigate the failure of Football Index and the actions of the Gambling Commission in its response to the collapse. Plus, J. Todd breaks down the upcoming launch of online gambling in Germany.

iGB Live! to host new features
Scheduled for 28 September to 1 October in Amsterdam, iGB Live! will become the first major face-to-face gaming event of 2021.

Swedish Authority issues sanction fee to LeoVegas
The gambling authority issued LeoVegas Gaming a warning and sanction fee of SEK 2 million pertaining to a 2019 case concerning the company's customer due diligence routines for Swedish customers.

German treaty on gambling gets green light
The state parliament of Sachsen-Anhalt has ratified Germany's Fourth Amendment on the State Treaty on Gambling, which will now officially come into force on 1 July.

US regulators not betting on crypto, yet
U.S. regulators have kept the cryptocurrency involvement in the gaming community on the back burner for quite some time. However, according to gaming law attorney Jeff Ifrah, that may change.

Using technology to fight financial crime
While the fight against money laundering and financial crime continues in the online gambling world and beyond, many in the industry are looking at new ways to fight back.

WSOP 2021 online international schedule announced
Hosted on the GGPoker app, 18 WSOP Circuit ring events, beginning 1 May, will headline the series, with a gold ring awarded to each winner.

Canadian sports betting bill moves forward
Kevin Waugh, Conservative Member of Parliament for Saskatoon, released a statement on last week's passage of a bill that would legalize single-event sports betting in Canada.

Upcoming Conference

SiGMA Manila 202127-28 May 2021
SiGMA Manila 2021
Held at the SMX Convention Center, the event will cater to the land-based and online gaming sectors, bringing suppliers, operators, affiliates, regulators and blockchain businesses together.

SBC Digital North America 9-10 June 2021
SBC Digital North America
The two-day event provides a platform where the industry's key players come together to discuss the challenges and opportunities facing the sports betting and iGaming industry.

iGB Affiliate Amsterdam28 September 2021 - 1 October 2021
iGB Affiliate Amsterdam
iGB Affiliate Amsterdam is an evolution of the Amsterdam Affiliate Conference and brings together operators, affiliate programs and affiliates from around the world.
Did You Know?
The Government of Japan is considering legalizing sports betting on football and baseball in a move that could create a market worth an estimated USD 65 billion annually, according to The Financial Times.

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What percent of your pages have a good page experience on mobile?
Just over a week ago, Google made a post in its Search Central Blog titled "More time, tools, and details on the page experience update." Google also announced a new page experience report that is now available within Google Search Console. So, this week we ask how your main site ranks in the new report.  View poll
Last week's poll results: How many affiliate programs do you work with? View poll
From The Forums
New MessageWhat is a real premium affiliate?
Jambo writes:
Almost everyone calls themselves a “premium affiliate” and wants the best and most exclusive deals. Many cannot understand that their deal will be cut at some point. When do you think you are a real premium affiliate who deserves a deal that is better than the competition? If you bring in at least 100 new first-time depositors per month, even if they generate little revenue? Or maybe only 20, but they generate a lot of revenue?  read more
New MessageAffiliate link placement
New MessageJapan website review
New MessageGoogle doesn't tolerate affiliate websites?
New MessagePlugins to block spammers
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