8 December 2021 GPWA Times Newsletter

Does Creativity Scare You?
Maria Tsnompilantze from PlayAttack explains that fear of creativity can cause affiliate marketers to get stuck in their safety bubble where success is measured solely by Google rankings and number of clicks.

Industry News
APCW Interviews: Affiliates Shark
J. Todd sits down with Maria Duran of the Affiliates Shark program to discuss generous commission structure, the markets they serve, and their different brands for different players.

APCW Perspectives: Gambling Act review anxiety
Will the Gambling Act Review ever come to a conclusion? And if it does, will our industry survive the results? The closer we get to the answers, the more grim the situation appears.

Everygame's Winter Winnings Bonus Contest
During the Winter Winnings bonus competition, players will compete for $30,000 in prizes every week until 31 January.

GAMING1 elevates David Carrion to COO Interactive
As the newly appointed COO Interactive, Carrion will focus on developing a high performing organization that is “capable, focused and resilient.”

Gaming Realms seals Pariplay integration agreement
The agreement sees Gaming Realms distribute its Slingo content to a wider audience in regulated markets worldwide through Pariplay's innovative solution.

Four reasons to launch an online casino in 2022
Online gambling is one sector that has been getting much attention recently. So, what is all the hype about? And why should you consider launching an online casino in 2022?

Clarion Gaming announces ICE VOX 2022 agenda
The agenda for the 1-2 February event will cover a number of topics across both the land-based and online industries, including the consumer journey, safer gambling, customer acquisition, and vertical integration.

15 affiliates see legal action from Dutch Authority
The Dutch Gaming Authority takes enforcement action against 15 so-called affiliates that advertised illegal online games of chance on websites.

Cryptocurrency: How to use Bitcoin to benefit you
Understanding how to better your standing in the world of money and crypto is a massive advantage for your future wealth.

Upcoming Conference

AffiliateINSIDER Summit17-18 January 2022
AffiliateINSIDER Summit
The virtual summit offers a multitude of sessions so you can choose what is applicable to you. Discussions will include all things digital and affiliate marketing.

ICE London1-3 February 2022
ICE London
ICE London is the complete platform to explore the future of Gaming and drive revenues through meetings and networking opportunities. The conference will bring together 600+ solutions and 35,000+ professionals across all sectors of gaming.

iGB Affiliate London2-5 February 2022
iGB Affiliate London
iGB Affiliate London's sessions aim to provide a wealth of information with panels, presentations and exclusive insights from expert speakers. With 3,000 attendees expected, guests will have plenty of opportunities to network with affiliates, affiliate managers, operators and speakers.
Did You Know?
The Argentinian province of Cordoba introduced a bill on 1 December that would legalize online casino games, sports betting and lottery. The bill is now waiting for committee approval.

Affiliate Program Sponsors

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Do you plan to attend ICE or LAC at Excel in London in February 2022?
With gaming conferences beginning to resume over the past few months, 2022 is set to be the first full year of conferences since 2019. The New Year kicks off with ICE (1-3) February and iGB Affiliate London, taking place that same week (3-4 February). For this week's poll, we ask if you have historically attended either ICE or iGB Affiliate London, and if you plan to attend them in 2022.  View poll
Last week's poll results: Will you use the new IndexNow protocol?  View poll
From The Forums
New MessageQuestion about Google Search casino advertising
Okaay writes:
I have 500 clicks on my ad on Google Search, but only 30 clicks on the offer wall. What could be the problem? How can this be fixed? read more
New MessageWhat do you use for a newsletter?
New MessageBGO Buddies to close
New MessageIs “incentivization” allowed?
New MessageSports betting site review
Featured Affiliate Program
GAMING1 AffiliatesGAMING1 Affiliates
GAMING1 aims to participate on consolidation in industry, operating with proper local licenses granted by particular regulators and provides opportunities in multiple markets, including Spain, Portugal, Belgium, Colombia and more.
Visit GAMING1 Affiliates GPWA Details Page for more information.
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