21 August 2024 GPWA Times Newsletter

GPWA TIMES
Announcements
Crafting Compliant Content
In the new issue of the GPWA Times Magazine, Milan Novakovic, CEO of Hirequarters, provides essential strategies for writers to balance technical accuracy, legal compliance, and engaging storytelling to effectively inform and protect players.

Industry News
APCW Perspectives: Political peer pressure
The European Gaming and Betting Association is intensifying its campaign against a certain country's gambling monopoly, advocating for a more open and competitive market.

1xBet nominated for two SiGMA East Europe awards
The bookmaker was nominated for Best Affiliate Program 2024 and Best Online Sportsbook 2024. Winners will be announced at a ceremony on 2 September, as part of the SiGMA East Europe exhibition.

bet365 named first betting partner of Champions League
The three-year global partnership covers sponsorship of the men's competition, with brand exposure on in-game perimeter LED boards, media backdrops and UEFA Champions League digital channels.

Mate Affiliates adds Vegasino to portfolio
Vegasino is a new brand inspired by the '60s & '70s glamor, designed to enhance player engagement with a spy action theme.

Ksa to avoid promoting illegal games at F1 race
The Dutch Gaming Authority ordered the organization of Formula 1 in Zandvoort, Dutch Grand Prix, and race team Sauber not to advertise illegal gambling provider Stake during the races in Zandvoort.

Tickets to SiGMA East Europe 2024 available
The summit is taking place from 2-4 September in East Europe's gaming hub, Budapest, and is packed with opportunities for professionals and brands to make their mark.

Playup Interactive gets record advertising fine
The company was fined $586,000 in Downing Centre Local Court on 12 August following an investigation by Liquor & Gaming NSW, which found 33 illegal advertisements on its website.

Hero Group completes acquisition of Betting Hero
The announcement follows Betting Hero's 2024 SBC Casino Affiliate of the Year and EGR North America's Diversity and Inclusion Model of the Year honors.

Upcoming Conference

SiGMA East Europe 20242-4 September 2024
SiGMA East Europe 2024
With the event being held in Budapest for the first time, operators will have opportunities to connect with leading affiliates and hear from a lineup of speakers from all over the world.

SBC Summit 202424-26 September 2024
SBC Summit 2024
The event moves to Lisbon where global leaders in sports betting and iGaming assemble to discuss the future of the industry, exchange knowledge and build powerful connections.

Global Gaming Expo 20247-10 October 2024
Global Gaming Expo 2024
G2E is the world's largest and premier gaming event where gaming executives, buyers, and industry professionals meet each fall in Las Vegas to conduct business.
Did You Know?
Catena Media reported last week that social sweepstakes generated more than a third of its casino revenue in Q2 2024, helping boost the overall casino segment's growth by 3 percent.

Affiliate Program Sponsors

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Question-of-the-week
Do you use self-referencing canonical tags on your websites?
Today, Search Engine Land published Anna Crowe's article "How to fix ‘Crawled – Currently not indexed' error in Google Search Console." One of the strategies to combat this issue is to use self-referencing canonical tags to combat duplicate content. For this week's poll, we ask whether you use self-referencing canonical tags on your website, and the extent to which you do so. View poll
Last week's poll results: What will happen to Google given the ruling it is an illegal search monopoly? View poll
From The Forums
FEATURED PUBLIC FORUM THREAD
New MessageAugust Google core update
newcustomeroffer writes:
Google's latest core update has been released. What should we expect from this? How will it affect the industry and affiliates? read more
OTHER PUBLIC THREADS
New MessageAffiliate programs to embed slot games
New MessageSeeking help with North American SEO
New MessageEmail warning from bank?
Featured Affiliate Program
Playfina PartnersPlayfina Partners
Playfina is a new casino that was launched in 2022 and licensed in Curacao. Based on the SoftSwiss platform, the casino offers players thousands of games, bonuses, and fast withdrawals.
Visit Playfina Partners GPWA Details Page for more information.
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