29 October 2025 GPWA Times Newsletter
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In this issue: AGI becoming a reality? | Cookie stuffing affiliates | Featured Affiliate: LollyBet Partners
  7 Steps for Affiliates to Negotiate Better DealsIn the new issue of the GPWA Times Magazine, Erica Anderson from Income Access explains that securing iGaming affiliate deals goes beyond commissions. It's about proving your value, building relationships, and knowing when to push back.  APCW Perspectives: Exposing lies and idiotsLast week, we exposed the U.K. Gambling Commission's misrepresentation of problem gambling statistics and questionable decision-making. This week, we're diving into more of its idiocy. 1xBet to attend SiGMA Central Europe 2025 From 3-6 November, the Rome event will bring together over 1,200 sponsors and participants, 550 speakers, and 30,000 delegates from around the world. BC.Game extends partnership with Leicester City The new term will see BC.Game branding on the Leicester City Men's First Team shirts and across select club assets throughout the 2025/2026 campaign. Betting ban in India: Protection of the public? From 1 October 2025, a law banning real-money gambling came into effect in India. The country now faces a crossroads of economic and social interests. Ksa issues massive fine The Netherlands Gambling Authority fined BetEnt 2.65 million euros for failing to adequately protect young adults from excessive gambling and gambling addiction. Registration opens for ICE Barcelona 2026 Clarion Gaming's Head of Marketing, Jody Frost stated, Within 24-hours of registration opening an amazing 1,266 industry professionals from across the world had registered to be part of January's celebration of this wonderful industry." MGCB targets eight illegal online casinos Cease-and-desist letters were recently sent to Aussie Play, CryptoGames, FortuneJack, Hugewin Casino, My Stake Casino, Play at Harry's Casino, RuneChat, and Slots Garden. DraftKings acquires Railbird Technologies The acquisition lays the groundwork for DraftKings Predictions, a new mobile app set to launch in the coming months.   3-6 November 2025SiGMA Central Europe 2025 Next week, SiGMA Central Europe will be held in Rome, Italy, a strategic move that positions the event in one of Europe's most promising markets for gaming.  19-21 January 2026ICE Barcelona 2026 Attracting over 55,000 professionals globally, ICE is the leading global platform to showcase the latest innovations, and product launches in the gaming industry.  19-22 January 2026iGB Affiliate Barcelona 2026 iGB Affiliate Barcelona aims to provide a wealth of information with panels, presentations and exclusive insights from expert speakers. |
 The NHL is the first major U.S. professional sports league to sign multiyear licensing deals with prediction market companies Kalshi and Polymarket.
    Please join the GPWA Facebook group. It's a great place to network with affiliates and affiliate managers and keep up with all the latest news and updates from the GPWA.Join now  The GPWA group on LinkedIn is a big help in networking with other GPWA members. It also identifies you as a GPWA member to other LinkedIn members.Join now  We invite you to follow us at twitter.com/gpwa, where we will be posting interesting tweets on major news of interest to affiliates.Join now  |
When will Artificial General Intelligence become a reality?
Microsoft has secured a 27% stake in OpenAI as part of a new deal that will see the AI firm restructure into a Public Benefit Corporation. This latest development highlights how quickly AI continues to evolve, and how close we may be to reaching the long-anticipated milestone of Artificial General Intelligence. Experts hold very different views on when that day might arrive, or even whether it will ever happen. What do you think? View pollLast week's poll results: How is the role of social media evolving in your affiliate marketing strategy? View poll
Microsoft has secured a 27% stake in OpenAI as part of a new deal that will see the AI firm restructure into a Public Benefit Corporation. This latest development highlights how quickly AI continues to evolve, and how close we may be to reaching the long-anticipated milestone of Artificial General Intelligence. Experts hold very different views on when that day might arrive, or even whether it will ever happen. What do you think? View pollLast week's poll results: How is the role of social media evolving in your affiliate marketing strategy? View poll
Buzzy has been hard at work this week chasing down the latest industry rumors and gossip. Here's a quick look at Buzzy's top finds:
Rapper Drake sued, accused of promoting illegal gambling via Stake online casinoTrump Media enters prediction markets via Crypto.comNBA players charged in sports betting and Mafia-backed poker schemes
FEATURED PUBLIC FORUM THREADAffiliate fraud
DavidMarketing writes:
I'm new to the forum but have worked in online marketing for a long time now in various industries. I was surprised to see that cookie stuffing/cookie dropping is a practice that is still highly prevalent in the gambling affiliate industry. No matter how good your website or app is, if you're competing with cookie stuffers then you're losing money that should be tagged to you. read more
OTHER PUBLIC THREADSWordPress affiliate marketing pluginGetting scammed by commissions
Affiliate fraudDavidMarketing writes:
I'm new to the forum but have worked in online marketing for a long time now in various industries. I was surprised to see that cookie stuffing/cookie dropping is a practice that is still highly prevalent in the gambling affiliate industry. No matter how good your website or app is, if you're competing with cookie stuffers then you're losing money that should be tagged to you. read more
OTHER PUBLIC THREADS
WordPress affiliate marketing pluginGetting scammed by commissions
LollyBet PartnersWith competitive commission plans, strong brand performance, and a focus on long-term partnerships, LollyBet Partners ensures its affiliates have all the tools needed to succeed.
Visit LollyBet Partners GPWA Details Page for more information.
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