GPWA Times Magazine Issue 17 at a Glance

Google Panda -- What it means, and what you can do!
Panda is Google's answer to the tragedy of the SEO commons, and affiliates will need to change their tactics to compete under the new rules. »

Fairway Charity Golf tourney destined to become a classic
The new addition to the iGaming Super Show schedule was a hit, and raised over 1,400 Euro for disadvantaged children. »

Live stream goes mainstream
Online sportsbooks are using live streaming technology to allow sports bettors to wager on events as they watch them. »

I'll show you mine if you show me yours! (Statistics, that is)
Tracking marketing statistics is important, but it can be difficult to find industry-wide data. »

Can't we all just get along?
Some of the common sources of tension between affiliates and affiliate managers can be kept in check by taking a few important steps. »

Online betting in France -- a taxing situation
Online gaming operators in France are seeing declining revenue and having a tough time making a profit, due largely to a high tax rate that impedes their ability to offer decent returns to players. »

Affiliate Marketing by the Numbers
Quantitative marketing data is more available than ever, and affiliates need to know how to use it to become more effective marketers. »

Black Friday: bad for some, better for others
While some sites had to scramble to protect themselves after the Black Friday indictments, other sites were able to cash in on some of the traffic that had been going to the companies the DOJ shut down. »

Judgment Day delayed for Full Tilt
Full Tilt Poker's loss of its Alderney gambling license is just the latest in a series of bad news for the company, but the AGCC did grant a request to delay the regulatory hearing until September. »

Strategies for U.S. poker affiliates moving forward
Black Friday created likely permanent changes in the U.S. online poker market, but there are still opportunities out there for U.S. poker affiliates. »
Affiliate Interviews

Hilary discusses leprechauns, casino marketing as a family business and why she moved to Sweden. »

Greg discusses moving from being an AM to an affiliate, the great people he's met in the industry and outsourcing his time management. »

Zoorana discusses her background in writing casino articles and teaching English, why she recommended a fellow GPWA member get a tortoise and why she waits to reply to e-mails from affiliate programs. »

Carl-Johan discusses the Swedish online gambling market, the importance of links to SEO and how he structures his time. »

Billy discusses how he started a Scottish poker forum, why rev share is better than CPA and why he bets on "poker-themed" horses. »
Affiliate Manager Interviews

Sivan talks about how rummy games are different from casino games, the value of boutique programs for affiliates and all the place she's lived. »
APCW Wall of Shame
Bet24 reports that its customer information was hacked... a whopping 19 months ago.»
Webmaster News
H2 revises online gambling revenue forecast downward
The modified forecast still predicts growth, but less than half of what was originally projected before Black Friday. »
More online gambling indictments issued in Maryland and New York
Two businesses and three people were charged with money laundering and operating an illegal business; 10 domains were seized; and 11 bank accounts were frozen. »
QuickTender's wallet slams shut
The electronic wallet says it is stopping services after several bank accounts were frozen by court order following another round of DOJ indictments. »
Issue 17