GPWA Times Magazine Issue 33 at a Glance
Articles
From creating apps and games to producing event-based content, there are plenty of low-cost ways for affiliates to boost their traffic. »
The online gambling industry is constantly changing, and affiliates must stay up to date with the latest trends in order to compete, both today and in the future. »
As operators band together to strengthen their positions in the competitive online gambling industry, affiliates are left wondering what their role will be going forward. »
As of Nov. 1, 2015, affiliates who choose to promote regulated New Jersey casinos must stop promoting sites not regulated by the state to New Jersey residents. »
Affiliates have traditionally focused on acquiring new customers, rather than retaining the ones making them money. A shift in focus to player retention could aid an affiliate's bottom line. »
The GPWA's Aaron Todd makes the argument that tournaments allowing multiple entries per player could eventually bring down the booming daily fantasy sports industry. »
Affiliate Interviews
From the Forums
We lost 60-70% of our organic traffic – what happened?
GPWA Forum members help a fellow webmaster diagnose and find a solution to a problem that caused his sports betting affiliate site to suddenly see a massive drop in traffic. »
GPWA Forum members help a fellow webmaster diagnose and find a solution to a problem that caused his sports betting affiliate site to suddenly see a massive drop in traffic. »
Affiliate Manager Interviews
Kobi says that brand loyalty to InterPartners' products, especially InterCasino, is the reason the company has been successful in the industry for nearly 20 years. »
Stephanie explains the reasoning behind 138.com's strategy to target Asian communities in both Europe and Canada. »
APCW Wall of Shame
Mojo Affiliates announced it was retroactively changing the GR88 affiliate program's commission structure, paying affiliates just a 5% commission on players who generate net revenue of $0 to $500.»
Webmaster News
Affactive, Revenue Jet shuttered in wake of arrests of owners
Gery Shalon and Ziv Orenstein were arrested in July at their homes in Israel. They are accused of engaging in "pump and dump" stock manipulation schemes dating back to 2011. »
Gery Shalon and Ziv Orenstein were arrested in July at their homes in Israel. They are accused of engaging in "pump and dump" stock manipulation schemes dating back to 2011. »
Issue 33
