GPWA Times Magazine Issue 50 at a Glance
Articles
In this issue, we examine iGaming casino rankings from the iGamingDirectory.com database. »
In order to get ahead and acquire players, implementing a data-driven strategy that encompasses that basics of SEO is a must. »
Lee-Ann Johnstone breaks down the concept of Affinity Marketing and how this emerging, emotion-based strategy can help turn your site's visitors into brand loyalists. »
A bill that will legalize single-event sports betting passed the Senate of Canada in June and is expected to be an industry game-changer, opening up a vast opportunity for affiliates and operators. »
The fear of creativity can cause affiliate marketers to get stuck in their safety bubble where their success is measured solely by Google rankings and number of clicks. »
Affiliate Interviews
From the Forums
Debating the value of "no deposit" traffic
GPWA members discuss whether "no deposit" traffic is "worthless" or still considered "good traffic." »
GPWA members discuss whether "no deposit" traffic is "worthless" or still considered "good traffic." »
Affiliate Manager Interviews
Born in Russia and raised in Germany, Daniil from Konung Partners has always considered himself a "people person," and is always on the hunt for long-term affiliate partners. »
APCW Wall of Shame
The Chair of the U.K.'s Peers for Gambling Reform had some “interesting” takes for helping those with gambling problems.»
Issue 50
