GPWA Times Magazine Issue 8 at a Glance
Articles
Rebecca shows off how much fun she has with her friends -- and talks about how you can become her friend, too. »
The most successful affiliates all draw from the same pool of marketing strategies. »
The first ever GPWA conference in the Stratosphere tower was by all accounts a success. »
Effective international marketing has to adapt not just to local language, but to local culture, feel and marketing norms. »
The newest development in online gaming seeks to recreate the land-based casino experience with use of a Sims-like immersive environment. »
Affiliate Guard Dog recommends a few key factors to watch out for when evaluating whether you should join an affiliate program. »
Blogging can help affiliates develop authority, exposure and a personal brand. »
Google AdWords can be a great tool for affiliates, but for best results, it's important to watch out for a few caveats. »
The UIGEA curiously exempted fantasy sports, which strangely did not attract much industry from the gambling community. »
President Barack Obama can halt pending anti-online gambling regulations from being implemented, but there's not much he can do about the UIGEA. »
Affiliate Interviews
From the Forums
Time to end this free spin nonsense
GPWA forum members discuss problems with misleading free play promos. »
GPWA forum members discuss problems with misleading free play promos. »
Affiliate Manager Interviews
Dina discusses what makes Luck3 Casino different, how her program converts players and how she builds trust with affiliates. »
Kate discusses why Pitbull went with Flash-based casinos, helping affiliates localize their marketing efforts and all the places she's lived. »
Sami talks about using Rival software, taking a conservative approach with statistics and the challenges facing the industry. »
APCW Wall of Shame
The Danish member of the European Parliament and the Anglican Church have both come out against online gaming for reasons that seem to have more to do with protecting their own ability to profit off the land-based kind than anything else.»
Seal of Approval
GPWA seal assures integrity in 10 languages
The most recently added languages are Croatian, French, Dutch, Greek and Japanese. »
The most recently added languages are Croatian, French, Dutch, Greek and Japanese. »
Webmaster News
Church of England, British MPs urge Google to stop online gambling ads
While the Church has criticized Google's timing in the wake of the economic downturn, the search engine giant insists that it is following all industry best practices and that the ads can be filtered out with safe search. »
While the Church has criticized Google's timing in the wake of the economic downturn, the search engine giant insists that it is following all industry best practices and that the ads can be filtered out with safe search. »
Kentucky appeals court blocks seizure of online gambling domains
Kentucky courts have been split on whether the domains can be considered machines created for the purpose of gambling. »
Kentucky courts have been split on whether the domains can be considered machines created for the purpose of gambling. »
Court says Betcha.com is not gambling
The legal decision rested on the principle that since the bets were "honor-based" and not binding, they did not constitute real gambling. »
The legal decision rested on the principle that since the bets were "honor-based" and not binding, they did not constitute real gambling. »
