Maria Tsnompilantze

We all have an undeniable intrinsic loyalty to how we expect our affiliate business to turn out. However, putting all your eggs into one basket can be dangerous and, thus, developing a Plan B is vitally important.

The fear of creativity can cause affiliate marketers to get stuck in their safety bubble where their success is measured solely by Google rankings and number of clicks.

Communities are built on a sense of belonging. The affiliate marketing industry, however, is currently experiencing a belongingness deficit due to the abundance of choice and its inherent focus on numbers.