While New Jersey's online gaming operators as a whole have been criticized for not doing enough to work with land-based Atlantic City casinos, these four brands have been cross-promoting away.

In the wake of setbacks such as the UIGEA and Black Friday, several states have introduced or are moving to introduce legal, regulated online poker.

A well-designed, well-executed loyalty program can do a lot to keep players coming back to the same site.
Topic: Marketing

Balancing the "fish" and the "sharks" in a poker community can be difficult -- and has proven itself a highly controversial issue.
Topics: Marketing | Poker

The state of online poker is uncertain, and poker affiliates should be prepared for anything.
Topics: Marketing | Poker

Negotiating with an affiliate manager can be tricky, but these do's and don'ts can help affiliates avoid some of the common pitfalls.

An online community no longer strictly means forums, so making some revenue from it requires different techniques than it once did.

The role of brand recognition in affiliate marketing can be a tricky one for affiliates to navigate.
Topics: Marketing | Poker

Black Friday has changed the landscape of working with poker affiliate programs. Here's how to navigate it.

Black Friday hit many poker affiliates hard, but there are things you can do to protect your brand and your revenue stream.

Black Friday created likely permanent changes in the U.S. online poker market, but there are still opportunities out there for U.S. poker affiliates.

While there are certainly challenges to running a poker affiliate site, there are still plenty of opportunities to turn a profit.
Topics: Marketing | Poker

Affiliates need more than cute graphics to build an online poker community in a competitive market.

As Internet marketers continue to go social, community building remains a hot topic, but launching an online poker forum will not create an immediate cash cow.

As competition among poker affiliates intensifies, it's becoming increasingly difficult to fast-track your success as a poker affiliate. Jeremy Enke gets advice right from the horse's mouth, a cadre of knowledgeable poker affiliates who were willing to offer words of wisdom on how to succeed in the crowded market.

The recent downswing in the global economy has taken its toll on the poker affiliate industry, but Jeremy Enke offers some advice on how poker affiliates can continue growing their businesses and increase monthly revenues during these difficult economic times.

The lead-up to the annual World Series of Poker is a great chance for poker affiliates to cash in on converting new players looking for satellites.

Blogging can help affiliates develop authority, exposure and a personal brand.
Topics: Marketing | Poker

Breaking into the poker market is a competitive endeavor, so affiliates need to play smart.

Smart affiliates are taking advantage of the boom in online poker in eastern Europe, Germany, the Nordic regions and Russia.

The benefits of being a member and participating in industry forums cannot be overstated.