Technology
Actionable tips and advice on how business intelligence tools can increase traffic, boost conversions, and grow your affiliate revenue.
Artificial intelligence is quickly becoming an essential tool for affiliate marketers, but there are still limitations as to how much it can help with producing consistent quality content.
Erica Anderson from Income Access breaks down why real-time data is so crucial for iGaming affiliates.
Topic: Technology
By: Nick Garner (Nickg), Renee Mate (Renee), Lorien Pilling, Giulio Coraggio, Triple7 (Triple7), hcgroup (hcgroup), celena (celena), Luke Spacey (Luke Affalliance), sweetbet (sweetbet), Michael Litson (catchingsmoke) - Issue 40, February 2018
GPWA members and contributors predict what's to come for the iGaming affiliate industry in 2018.
The ongoing shift to mobile gaming — and more specifically, to gaming apps — presents a prime opportunity for affiliates and operators to adapt and cash in. But the time to act is now.
Topic: Technology
APCW Wall of Shame: U.K. Parliament
Remember when, back in the day, you lived in fear of your mother discovering your internet browsing history?
Since launching in 2009, the enigmatic cryptocurrency's viability and value have been volatile, to say the least. But as more businesses acknowledge its legitimacy, the more accepted it's become -- particularly in the world of iGaming.
The most lucrative market for online gambling may be one that hasn't been sufficiently targeted.
The online gambling industry is constantly changing, and affiliates must stay up to date with the latest trends in order to compete, both today and in the future.
Online poker players are leading a revolution by which sites market to their players via live streaming. And the live stream medium is a viable option that operators and affiliates should consider for promoting other online gambling products.
Topics: Marketing | Technology
Affiliates who can demonstrate knowledge of the mobile app industry will better position themselves for strong partnerships as the industry matures.
New Jersey's online casinos opened Thanksgiving weekend, but not without a few -- OK, more than a few -- technical difficulties.
A slow loading time can cause visitors to lose patience with your site before they ever see what's on it. Affiliates should do all they can to ensure their pages load quickly.
Fredrik Kjell dishes about how Amaya Gaming develops and runs its player management platform.
Topic: Technology
Geolocation is important for both regulatory compliance and for effectively reaching your target market.
Topics: Marketing | Technology
From the GPWA Forums: WordPress vs. Joomla: Can you love them both? 
GPWA forum members discuss the pros and cons of the Web's two most popular content management systems.
Topic: Technology
Technological developments in both geolocation and geolocation spoofing provide a challenge for state-level iGaming regulation in the U.S.
Topics: Technology | U.S. Regulation
Webmaster News: 7Red selects mobile platform
The online casino operator will use the cloud-based Mobile Stakes platform to take its games to the mobile market.
Topics: Casino Games | Technology
Webmaster News: Bally Technologies acquires Chiligaming
The slot machine manufacturer hopes to helps its casino customers move comfortably into online gaming.
Topics: Casino Games | Technology
Webmaster News: William Hill reaches deal with Passoker
Passoker is a non-skilled sports betting game that will soon be offered as part of William Hill Online.
Topics: Sportsbook | Technology
Live dealer online casinos bring the experience of a brick-and-mortar casino trip to the online gaming world--and they're proving popular.
The U.S. online gaming market faces regulatory and technological challenges, but change seems to be on its way.
Topics: Technology | U.S. Regulation
From the GPWA Forums: The future of the online gambling affiliate industry
Forum members discuss where they think the affiliate industry will be in five years, and make predictions regarding the fate of mobile gambling.
Topics: Marketing | Technology
Online sportsbooks are using live streaming technology to allow sports bettors to wager on events as they watch them.
The Kahnawake Gaming Commission's Murray Marshall says mobile gaming will soon become a huge driver of the online gambling industry, and that the ever-changing regulatory landscape will be something everyone in the industry will have to consider.
Webmaster News: Playtech launches platform for mobile gaming
The new mobile Web app is the latest cross-platform solution from Playtech, allowing players to continue playing their favorite online casino games on the go.
The newest development in online gaming seeks to recreate the land-based casino experience with use of a Sims-like immersive environment.
Topics: Casino Games | Technology
This Facebook application lets players track and share where they've played, providing a wealth of user-generated content for affiliate marketers to use.
SkillGround offers players an opportunity to play real video games with other players in a secure, fair environment for real cash prizes.
